HARTFORD, CT: Aetna is planning to significantly expand its digital presence on the heels of its brand refresh.
Earlier this week, the company revealed plans to change the way it delvers services and unveiled a new logo. The goal of the new brand symbol is to represent the promise of a more connected healthcare experience.
The company is working with Weber Shandwick to bolster its digital presence.
“What makes this exciting is that Aetna is evolving in how it is ...