Each year, ADP Employer Services, one of the largest outsourced payroll and human resources service providers, teams up with the American Payroll Association to educate employees and employers about how to better manage income.

This year, the company sought to further extend its b-to-b brand to consumers by helping explain the options employees have for getting paid.

"Some people fear electronic payment options," adds Terry Corallo, ADP director of PR and advertising. "We saw this as a great opportunity to educate ...