NEW YORK: 3M Display and Graphics has tapped Cohn & Wolfe to introduce a variety of software technologies throughout the next 12 months.

Cohn & Wolfe's North American corporate practice began working with 3M last month. Account work includes qualitative and quantitative market research, go-to-market strategy, brand positioning, communications planning, media and influencer relations, event planning, and digital strategy. Details on the new 3M products and technologies have not yet been released.

"Cohn & Wolfe brought a unique intellectual horsepower, a natural ...