2009 Predictions: Canadian market
We asked our Canadian readers to make some predictions for what would transpire in 2009. Below are the responses.
Susan Scott, owner, Full Circle Communications
It's back to basics in 2009 for PR professionals. We've had the hype, now it's time for honesty and reality. Product recalls, financial scandals and the continuing poor economy have played havoc with corporate reputations and brands. Give people the straight goods, information they can use plus valuable, compelling and real ...