The agency is well positioned to continue growing and take advantage of US Hispanic market expansion.
"New York is the US media capital, [and our opening an office there signals] recognition of how important US Hispanic business is going forward," Jeff Sharlach, president and CEO says.
"Companies are taking a broader perspective," he adds. "More and more realize the overlap in US and Latin American consumers. As communications tools become more electronic, geography matters less. Language is uniting people."
Principal: Jeffrey Sharlach, chairman ...