1 Lisa Marie Bongiovanni, corporate comms VP, Mattel
The upside is millions of kids will be spared harmful holiday gifts. But Mattel's next challenge is regaining the trust of skeptical, frightened parents. Happy New Year, indeed.
2 Anne Tyrrell, Blackwater spokeswoman
Tyrrell has been defending the company against grisly allegations with hard-charging PR phrases, like "stringent accountability." But even a newly softened logo can't solve the image woes of the Iraq war's most vilified contractor- though Halliburton was likely glad to ...