Organizations

Page Society's white paper is a 'guilt gift'

Alan Kelly June 30, 2009

Members of my own association, the Arthur W. Page Society, this month delivered the second in a series of white papers, this one on trust.
 

Pinnacle names executive committee members

Tonya Garcia June 24, 2009

WAYZATA, MN: Pinnacle Worldwide, a global network of over 50 independent firms, has named the newest members of its executive committee.
 

YMCA tops Cone nonprofit brand rankings

Frank Washkuch June 24, 2009

BOSTON: The YMCA has the nation's most valuable nonprofit brand, worth almost $6.4 billion, according to Cone's Nonprofit Power Brand 100 study.
 

AP to distribute nonprofits' investigative content

Frank Washkuch June 15, 2009

NEW YORK: The Associated Press (AP) will distribute the content of four nonprofit investigative journalism organizations in a pilot program, beginning July 1.
 

Industry group launches education campaign on advertising

Frank Washkuch June 11, 2009

NEW YORK: The Interactive Advertising Bureau (IAB) is conducting a campaign to educate lawmakers and consumers about the significance of Internet advertising to the economy.
 

'Boston Globe' union files labor complaint about pay cut

Frank Washkuch June 10, 2009

BOSTON: The Boston Newspaper Guild, The Boston Globe's largest union, filed a complaint with the National Labor Relations Board on June 9 about efforts by its parent, The New York Times Co., to impose a 23% employee pay cut.
 

Barcelona firm joins IPREX

Tonya Garcia June 10, 2009

ATLANTA: Barcelona-based Arenalia Comunicacion & Eventos has joined IPREX.
 

NY Women in Communications taps Joan Cear as president

Kimberly Maul June 09, 2009

NEW YORK: New York Women in Communications Foundation (NYWIC) appointed Joan Cear, MD at G.S. Schwartz & Co., as president of its board of directors.
 

'New York Observer,' advocacy group launch NYFi site

Frank Washkuch June 05, 2009

NEW YORK: The New York Observer and the Personal Democracy Forum, a conference and Web site on technology, politics, and society, launched the New York Future Initiative (NYFi) site on June 2 to engage consumers about New York City's development in the 21st century.
 

Organizing for America ramps up healthcare efforts

Jaimy Lee June 05, 2009

WASHINGTON: Organizing for America, a group founded by the Democratic National Committee that plans to build on the grassroots efforts of President Barack Obama's election campaign, will launch a grassroots healthcare campaign on June 6.
 

Cancer charity gets support from Will Ferrell

Kimberly Maul June 01, 2009

SAN DIEGO: Cancer for College, a nonprofit that awards scholarships to current and former cancer patients, is leveraging its relationship with actor Will Ferrell to launch a line of SPF-30 sunscreens featuring the actor.
 

DC influencer: Q&A with Grover Norquist, president of Americans for Tax Reform

Douglas Quenqua June 01, 2009

Grover Norquist, president of Americans for Tax Reform, speaks to Douglas Quenqua about mobilizing forces around a key issue
 

Context ramps up comms to gain traction for study

May 29, 2009

When the economy collapsed, Context-Based Research Group, an ethnographic research firm, teamed up with sister integrated advertising agency, Carton Donofrio Partners, to create "Grounding the American Dream: A Cultural Study on the Future of Consumerism in a Changing Economy."
 

Set your CEO on the right blogging course

Aarti Shah May 29, 2009

Not every CEO should blog, but the ones who do should heed to lessons learned since the practice hit it big several years ago.
 

Tunheim Partners CEO elected president of IPREX

Tonya Garcia May 18, 2009

ATLANTA: IPREX, the international consortium of independent PR firms, elected Kathy Tunheim, principal and CEO of Minneapolis-based Tunheim Partners to a two-year term as president.
 

New York Public Library hires Asia Society's Lee for comms

Tonya Garcia May 05, 2009

NEW YORK: Deanna Lee has joined the New York Public Library as VP for communications and marketing.
 

Facebook redesign wins fans in the PR community

Aarti Shah April 27, 2009

When facebook redesigned its ultra-popular social network last month, it also introduced fan pages that allow organizations to create profiles resembling those of standard users.
 

Institute for PR's revenues slip in 2008

Kimberly Maul April 24, 2009

GAINESVILLE, FL: The Institute for Public Relations revenues dropped to $834,680 in 2008, down slightly from $867,631 in 2007, the organization reported this week.
 

FTC proposal places marketers on alert

Frank Washkuch April 22, 2009

The specter of potential liability over blogger endorsements is raising questions from PR pros
 

Yum Brands takes on world hunger

Tanya Lewis April 20, 2009

Yum Brands is engaging consumers and employees to benefit the World Food Programme through one of its numerous CSR programs.
 

PR now crucial in shifting landscape

Torod Neptune April 20, 2009

If the current economy is troubling for companies, then it should be equally troubling for those of us in PR.
 

CSR programs in good, bad times reap companies long-term benefits

Erica Iacono April 20, 2009

This week's feature examines Yum Brands and its World Hunger Relief program, which benefits the World Food Programme.
 

Freelancers may be far from 'free' to the agencies that employ them

Michael Lasky April 19, 2009

In its March 16 issue, PRWeek's Agency Business column extolled the benefits of using freelancers in a down economy.
 

NHLBI hires PN to buoy COPD awareness efforts

Jaimy Lee April 16, 2009

WASHINGTON: The National Heart, Lung, and Blood Institute (NHLBI) awarded Porter Novelli a three-year, $3.6 million integrated account that will enhance the agency's chronic obstructive pulmonary disease (COPD) awareness campaign, according to Amy Pianalto, project officer for the NHLBI.
 

Childhelp uses a 'Trooper' to drive Web traffic, fundraise

Tonya Garcia April 15, 2009

Like many nonprofit organizations coping with the economic recession, Childhelp, a child abuse prevention and treatment organization, is on a tight budget.
 

FDA's lack of digital rules creates confusion

Jaimy Lee April 08, 2009

Recent warnings against online pharma ads have reignited the debate about FDA regulations
 

Asla shows landscaping, its report are 'Sustainable'

Ivey Overstreet April 01, 2009

The American Society of Landscape Architects (ASLA) partnered with the Lady Bird Johnson Wildflower Center and US Botanic Garden to create the US' first national rating system for sustainable landscapes, the Sustainable Sites Initiative.
 

Restoring trust in financial services

Matt Wolfrom March 30, 2009

Earlier this year, we conducted a survey comparing attitudes of US consumers and financial service industry employees that showed consumers have emotionally disengaged from financial institutions; they simply don't trust them anymore.
 

Cotton Inc. and 'National Geographic' align efforts

Frank Washkuch March 26, 2009

NEW YORK: National Geographic Kids magazine is partnering with Cotton Inc. on a CSR effort. The pair will work to set a Guinness world record in collecting jeans, as part of Cotton Inc.'s "Cotton. From Blue to Green" campaign.
 

PR associations adjust to retain relevance

Kimberly Maul March 25, 2009

Amid many economic challenges, trade groups also find opportunity to accentuate their value
 

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