When Facebook comes knocking, brands answer.

Search engine optimization, tagging, and our need for something new to chew on produces nouveau terms such as "digital storytelling."

Last month, at the Pharmaceutical Marketing Research Group Annual National Conference, I participated on "The Coming of Age of Social Media and Healthcare" panel.

When Warren Buffett disclosed his prostate cancer, the pundits from Bloomberg, CNBC, Forbes, Reuters, and Slate, among others, began a harsh comparison.

As many PR folks know, Edward Bernays was a nephew of Sigmund Freud and spent many summers at his famous uncle's side.

Last week, I was on a call with a girlfriend living in Paris talking about the issues of race here in the States and there in France when she said, "Well at least it looks like blacks at home are finally having their Tea Party moment in Sanford, FL."

As a dog lover and longtime PR practitioner, I've seen the many parallels between the prospect of owning a puppy and how agencies must manage client work.

Financial services seems like rocket science to common consumers.

We heard a lot about the historical significance of the 2008 presidential election, but this year's campaign is equally so.

A year ago, the head of marketing and communications for an iconic American brand told me that the job of communicating with the consumer had changed more in the past three years than it had in the past 30.