Officials at the Food and Drug Administration (FDA) said the FDA will issue regulations for online drug advertising and communications in 2010, but will not provide differentiation between social media tools, according to Nextgov.
The federal agency held two days of hearings in November to gather information about how industry is using the Web to communicate on FDA-regulated drugs and devices.
Shelly Burgess, a spokesperson at the FDA, told Nextgov, the "forthcoming guidance will focus on Web-based approaches that would remain relevant for decades, rather than on specific applications...The regulatory areas that FDA expects to cover in its Internet promotion guidance include accountability, ownership, and responsibility."
Jim Edwards at BNET posted a wrap-up earlier this month of several pharmaceutical companies' stances on a guidance.