February 9, 2012

The PRWeek Healthcare Newsletter provides news, features, and campaigns delivered directly to your inbox. To access the full text, simply click the headline.

Latest Healthcare Articles

American Heart Association launches BetterU with blogger support

DALLAS: The American Heart Association is using social media and blogger outreach to raise awareness about the nonprofit's new online fitness and nutrition program, BetterU.
 

Ketchum and Pleon merge, broadening Europe network

NEW YORK: Ketchum, seeking to expand its footprint in Europe, is absorbing Germany-based Pleon into its brand. The firms, which both operate under the Omnicom Group umbrella, expect the merger to be complete by January 1, 2010.
 

WellPoint hires former Freddie Mac executive

INDIANAPOLIS, IN: WellPoint tapped David Palombi as SVP of corporate communications, effective June 8.
 

Interview: Taegan Goddard, Political Wire

Taegan Goddard launched Political Wire more than 10 years ago after working as a political aide.
 

Intervet/Schering-Plough Animal Health hires Giblin

ROSELAND, NJ: Intervet/Schering-Plough Animal Health named Bob Giblin the manager of food industry communications.
 

TB Alliance hires former Pharmaceutical Executive editor

NEW YORK: The Global Alliance for TB Drug Development tapped Joanna Breitstein, former executive editor of Pharmaceutical Executive, as the manager of communications.
 

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On The Cycle

FDA to propose nutritional label standards
The Food and Drug Administration (FDA) plans to propose standards for nutrition labels that are placed on the front of packaging on food products.

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