June 16, 2009

While much of Capitol Hill is focused on healthcare reform, the banking industry has zeroed in on another Obama administration proposal that is making its way through Congress: the financial reform bill. Bankers visited members of the House and Senate this week to protest the possible creation of a new, independent consumer financial protection regulator.

Representatives and lobbyists from other financial services companies, including student loans, hedge funds, and credit cards are also pressing their individual agendas regarding the proposed legislation.

Also in the news:

  • The FDA took steps to further restrict cigarette makers' marketing efforts.
  • A Twitter experiment by Sony's Europe PR team paid off in sales - and customer data.
  • A business coalition trying to overturn California's law to limit greenhouse gases has tied its message to jobs. 

Latest News

Ketchum and Pleon merge, broadening Europe network

NEW YORK: Ketchum, seeking to expand its footprint in Europe, is absorbing Germany-based Pleon into its brand. The firms, which both operate under the Omnicom Group umbrella, expect the merger to be complete by January 1, 2010.
 

Sage acquires JDG

VIENNA, VA: Sage Communications acquired JDG Communications, an agency specializing in work for government entities, the agency announced today.
 

American Heart Association launches BetterU with blogger support

DALLAS: The American Heart Association is using social media and blogger outreach to raise awareness about the nonprofit's new online fitness and nutrition program, BetterU.
 

Op-Ed: Solid friendships fuel solid business

Burning bridges: an expression synonymous with "point of no return." This saying is typically used when a relationship becomes irreparable.
 
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Mining gold from the ashes
Brian Kelly, editor of (client) U.S. News & World Report, said it best about a year ago when he said 'news' and 'week' becomes an oxymoron when addressing the notion of "always on" media."

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The Cycle

GM's Ed Whitacre hosts Webchat for press

GM chairman and CEO Ed Whitacre held a Webchat December 8 to answer questions from the press, following his taking the position of interim CEO. 

IPG's Roth is optimistic about future

Interpublic Group's CEO Michael Roth came out saying "the worst is behind us," when he spoke at the Global Media and Communications Conference sponsored by UBS on December 7.

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Harnessing the Power of Twitter: This webcast will offer tangible insights into the ways that corporate communicators and marketing communicators alike can harness the power of Twitter to meet real-world business objectives. Featured speakers include Sarah Molinari, corporate communications manager, The Home Depot; Kelly Groehler, senior manager of PR, Best Buy; and Jenny Dervin, director of corporate communications, Jet Blue. 


Date: June 17, 2009
Time: 12:00pm EST/9:00am PST

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