February 9, 2012

The PRWeek Healthcare Newsletter provides news, features, and campaigns delivered directly to your inbox. To access the full text, simply click the headline.

Latest Healthcare Articles

Cancer charity gets support from Will Ferrell

SAN DIEGO: Cancer for College, a nonprofit that awards scholarships to current and former cancer patients, is leveraging its relationship with actor Will Ferrell to launch a line of SPF-30 sunscreens featuring the actor.
 

Obama's ambitious agenda prompts a boost in issues-based communications

As a new president and Democratic Congress took control this January, companies in already highly regulated industries prepared for an onslaught of government attention.
 

King Pharmaceuticals hires Howarth as VP of IR

BRISTOL, TN: King Pharmaceuticals named John Howarth as VP of IR, effective June 1.
 

American Legacy Foundation launches 2009 'Truth' campaign

WASHINGTON: The American Legacy Foundation is using an interactive Web site, online games, and media relations to support the kick off of the 2009 "truth" advertising campaign.
 

Johns Hopkins Medicine hires Nelligan

BALTIMORE: Johns Hopkins Medicine named Jeff Nelligan senior director of strategic communications, effective April 27.
 

TogoRun opens Washington office

WASHINGTON: TogoRun, an Omnicom healthcare firm that recently underwent a rebranding, said June 3 that it had opened its third office in Washington to better serve its healthcare clients, including Novo Nordisk and Philips Healthcare.
 

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On The Cycle

FDA to propose nutritional label standards
The Food and Drug Administration (FDA) plans to propose standards for nutrition labels that are placed on the front of packaging on food products.

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40 Under 40

PRWeek is now accepting nominations for its third-annual "40 under 40" feature, to be published in the August issue. This special feature will profile 40 agency, corporate, and nonprofit professionals, as well as educators, under the age of 40 that are doing outstanding work for their clients/companies and for the PR industry as a whole. To nominate someone, please download the entry form here and e-mail 40under40@prweek.com. The deadline for nominations has been extended to June 5.

PRWeek Webcast

Harnessing the Power of Twitter: This webcast will offer tangible insights into the ways that corporate communicators and marketing communicators alike can harness the power of Twitter to meet real-world business objectives. Featured speakers include Sarah Molinari, corporate communications manager, The Home Depot; Kelly Groehler, senior manager of PR, Best Buy; and Jenny Dervin, director of corporate communications, Jet Blue. 


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