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The PRWeek Careers newsletter provides PR professionals, and those hoping to build a career in communications, with comprehensive industry news, features, and insider's tips on a range of employment issues. No other newsletter brings together top industry information and insights from recruitment experts on how to start and build a career in this rewarding profession.

Expert Advice

Best practices for mandatory employee training

Research suggests the most effective way to garner employee attendance for mandatory trainings is to link them to career progression, performance reviews, salary, and/or bonuses.
 

After the Great Recession: advancing your career in the new normal

Last month we learned that the Great Recession that began in December 2007 was officially over in June 2009. Lasting a full 18 months, it was the longest downturn since the Great Depression.
 

"How can I make the most of a business networking event?"

For many, a dentist appointment is more appealing than a networking event.
 

Careers Content

PR pros must continue to advocate for their proverbial seat at the table

At a recent industry event, I had the opportunity to discuss the state of integrated marketing with an advertising agency executive.
 

The need for quick adaptation is a lesson long since learned

If there's one thing that links all PR pros today, it's the almost daily news that journalists we've worked with for so long have lost their jobs or their publications have closed.
 

Five ways to improve the hiring process for PR professionals

All too often, as a recruiter, I've been witness to the (mis)management of the hiring process.
 

Tips for communicating to employees during a disaster

As fears of an imminent global flu pandemic begin to subside, now is the time for corporate communicators to reflect and ask key questions: Were we prepared? Did we communicate effectively with our employees?
 

Essential skills in a difficult economy

These tough economic times have had a dramatic impact on many facets of the business world.
 

Newsflash: Our future is about talent

I recently had the privilege to be invited by the Council of PR Firms to join some colleagues in a teleconference/webinar about the strategies agencies can employ to do well in this difficult economy.
 

People Moves

Bite hires Cunningham as North American president

SAN FRANCISCO: Bite Communications has hired Andrea Cunningham as president of Bite North America.
 

KemperLesnik promotes Valdiserri, Littleton

CHICAGO: KemperLesnik has promoted Tom Valdiserri to EVP and Amy Littleton to SVP.
 

Burson names Lane leader of new corporate practice

NEW YORK: Burson-Marsteller has appointed Maury Lane president of Burson Campaigns, a new corporate issues management unit.
 

Petkus joins Ketchum's crisis team

NEW YORK: Ketchum has hired Doug Petkus, former senior counselor at Widmeyer Communications, to take the same role in its issues and crisis management group.
 

McCollum joins Speyside as director

BOGOTA, COLOMBIA: Fiona McCollum has joined Speyside as a director.
 

Delaney joins American Soybean Association as comms director

WASHINGTON: Patrick Delaney has joined the American Soybean Association as its communications director.
 

WCG Companies hires Edelman's Grates

SAN FRANCISCO: WCG Companies, the parent firm of agency WCG, has hired Gary Grates, former president and global managing director of Edelman Change and Employee Engagement.
 

IBM's McConnel moves to Ogilvy

Ogilvy PR Worldwide has hired Bruce McConnel as VP and senior digital strategist in its 360 Digital Influence group.
 

MWW adds Marks to corporate practice

NEW YORK: MWW Group has appointed Rosanne Marks, an agency alum, as SVP of corporate communications in New York where she will lead account teams and provide counsel to executives.
 

Warschawski promotes Harris to COO

BALTIMORE: Warschawski has promoted Shana Harris to COO.
 



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