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This Week

Echo Research launches automated media analysis system
NEW YORK: Echo Research has launched Echo Sonar, an online automated media analysis system.

Vidicom hires former OTSP staffers
NEW YORK: Vidicom, a multimedia marketing firm, has hired a number of former On the Scene Productions staff members following that firm's closure.


The PRWeek Products and Tools Newsletter provides news and features geared toward the strategies, people, products, and platforms at the forefront of the PR industry.

Latest Products & Tools articles

Harris Poll: Fewer than half of consumers use social networking

ROCHESTER, NY: Fewer than half of US consumers (48%) have a Facebook or MySpace account, and only 5% use Twitter, according to a poll released this month by Harris Interactive.
 

Group promotes mobile DTV in education efforts

LAS VEGAS: A coalition of broadcasting industry groups and mobile device makers are conducting broad education campaigns ahead of the summer debut of mobile digital TV services in several regions.
 

Facebook redesign wins fans in the PR community

When facebook redesigned its ultra-popular social network last month, it also introduced fan pages that allow organizations to create profiles resembling those of standard users.
 

Institute for PR's revenues slip in 2008

GAINESVILLE, FL: The Institute for Public Relations revenues dropped to $834,680 in 2008, down slightly from $867,631 in 2007, the organization reported this week.
 

Products & Tools column

Blogosphere abloom about gardens

With the economy still struggling, an old trend is making a comeback: vegetable gardens. Consumers are reading up on gardening practices, buying tools and planting seeds in hopes of reaping the bounty early this fall, and saving money on groceries.
 




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