From Our Sponsor

Your Complete Social Media Roadmap. Shift. Drive. Accelerate.

In 2009, businesses are expected to invest more resources in social media than in any other marketing activity. Join Marketwire, Expansion Plus, and industry experts to learn how to create a complete, actionable social media strategy that will measurably boost your organization's ROI. SIGN UP NOW

This Week

Echo Research launches automated media analysis system
NEW YORK: Echo Research has launched Echo Sonar, an online automated media analysis system.

Vidicom hires former OTSP staffers
NEW YORK: Vidicom, a multimedia marketing firm, has hired a number of former On the Scene Productions staff members following that firm's closure.

The PRWeek Products and Tools Newsletter provides news and features geared toward the strategies, people, products, and platforms at the forefront of the PR industry.

Latest Products & Tools articles

Importance of SEO, utilizing social media research, more

Why is search engine optimization important?
 

PR Newswire's Chacko sees a world of potential

In the six weeks since Ninan Chacko joined PR Newswire (PRN) as its new CEO, the 44-year-old father of three has kept a relentless schedule in order to immerse himself in the company and industry.
 

Poll raises the debate over blog reuse fees

Although a March 18 JD Power and Associates survey revealed that nearly four in 10 bloggers say they would pay to reuse news content, media outlets are unlikely to see substantial financial gains from blogger fees.
 

Webcasts provide visual experience for global audience

Agencies and corporate clients are more closely watching expenditures during this recession. One way they are doing so is by replacing glitzy press conferences at remote venues with webcasts.
 

Products & Tools Exclusive

Expert Q&A: Victoria Lang, co-president, PLUS Media

Victoria Lang is co-president of PLUS Media, a PR firm that provides SMT, RMT, and other outreach services. The firm recently launched its trademarked new offering, Gamelink Messaging. Lang discusses what it is, how it works, and why online gaming is an effective communications method.
 

PR Toolbox

PRWeek's Q&A column, PR Toolbox, provides relevant and useful information from the PR services industry for PR professionals. This is a great opportunity for you or your client to share your techniques, and demonstrate your expertise in a field.

Submissions are collected 10 days in advance of the print publication (two Thursdays before the issue date) and word count is 150.

Please contact our editorial assistant, Beth Krietsch, with Toolbox pitches.



Advertise
For details on how to place an ad in the PRWeek Products & Tools E-mail Newsletter, please send a message to Lauren Lombardo

Subscribe
If you were sent this by a colleague and wish to sign up for the PRWeek Products & Tools E-mail Newsletter, please click here.
If you wish to subscribe to PRWeek, including subscriber-only online access and the option to receive all our newsletters, please click here.

Unsubscribe
To unsubscribe from PRWeek Products & Tools E-mail Newsletter click here.

You are subscribed as: %%EMAIL%%

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail email.prweekus.com

All PRWeek newsletters are sent from the domain "haymarket.puresendmail.com". When configuring e-mail or spam
filter rules, please use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
© 2011 Haymarket Media Inc.