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This Week

Echo Research launches automated media analysis system
NEW YORK: Echo Research has launched Echo Sonar, an online automated media analysis system.

Vidicom hires former OTSP staffers
NEW YORK: Vidicom, a multimedia marketing firm, has hired a number of former On the Scene Productions staff members following that firm's closure.


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Latest Products & Tools articles

Making sure search yields prime results

An SEO strategy should include tactics that consider the role of images and video play, finds Craig McGuire
 

Press junkets can be an effective part of overall strategy

Journalist Junkets - the practice of sending reporters to a news event and footing the bill - has long been verboten for many mainstream media outlets, which tie paying the tab for expenses to journalistic objectivity.
 

B-to-b customers, search engine ranking, and more

What are some tips for engaging b-to-b customers in PR and marketing activities?
 

Products & Tools column

Expert Q&A: Ari Newman, president and founder of Filtrbox

Ari Newman, president and founder of Filtrbox, answers questions about the company's new G2 product, measurement in a troubled economy, and why investors will find Filtrbox useful to their research efforts.
 

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