This Week

Echo Research launches automated media analysis system
NEW YORK: Echo Research has launched Echo Sonar, an online automated media analysis system.

Vidicom hires former OTSP staffers
NEW YORK: Vidicom, a multimedia marketing firm, has hired a number of former On the Scene Productions staff members following that firm's closure.

The PRWeek Products and Tools Newsletter provides news and features geared toward the strategies, people, products, and platforms at the forefront of the PR industry.

Latest Products & Tools articles

Obtaining new business, social media tools, more

What is the best way for agencies to pursue new business during uncertain economic times?
 

Radio still a strong medium to connect with consumers

Almost every weekday morning I listen to Joe Connolly's morning radio broadcast at 5:55am. Connolly is a news editor and anchor for The Wall Street Journal Radio Network.
 

Ketchum employee's Tweet causes client controversy

MEMPHIS, TN: A Tweet by a Ketchum staffer that was visiting agency client FedEx in its hometown prompted an angry memo that reached executives on both sides and the blogosphere.
 

In-house experts can help transparency, understanding

Many organizations look in-house for experts that can speak to the media and act as spokespeople to comment on trends, products, and practices.
 

Online investment still lacks measurement, surveys find

LONDON: While investments in online marketing continue to grow, only 47% of marketers are using marketing applications to measure their campaigns, according to the Alterian's sixth "Annual Marketing Survey."
 

MySpace engages users in online wedding series

LOS ANGELES: MySpace plans to debut a new reality Web series as part of the social network's larger strategy to build its reputation as an entertainment portal.
 

Products & Tools column

Blogs look at the new president from many angles

BuzzLogic turned to the influencers in the blogosphere to glean some insight around what people are expecting from the new administration in the near term, as well as some additional presidential events the bloggers are buzzing about.
 

PR Toolbox

PRWeek's Q&A column, PR Toolbox, provides relevant and useful information from the PR services industry for PR professionals. This is a great opportunity for you or your client to share your techniques, and demonstrate your expertise in a field.

Submissions are collected 10 days in advance of the print publication (two Thursdays before the issue date) and word count is 150.

Please contact our editorial assistant, Beth Krietsch, with Toolbox pitches.



Advertise
For details on how to place an ad in the PRWeek Products & Tools E-mail Newsletter, please send a message to Lauren Lombardo

Subscribe
If you were sent this by a colleague and wish to sign up for the PRWeek Products & Tools E-mail Newsletter, please click here.
If you wish to subscribe to PRWeek, including subscriber-only online access and the option to receive all our newsletters, please click here.

Unsubscribe
To unsubscribe from PRWeek Products & Tools E-mail Newsletter click here.

You are subscribed as: %%EMAIL%%

To contact Haymarket Media for general questions or unsubscribe problems, please e-mail email.prweekus.com

All PRWeek newsletters are sent from the domain "haymarket.puresendmail.com". When configuring e-mail or spam
filter rules, please use this domain name.

Haymarket Media Inc
114 West 26th St 4th floor
New York, NY 10001
© 2011 Haymarket Media Inc.