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Risks and rewards

Long the target of criticism over how and when it communicates risk, the FDA is addressing the issue once and for all with the formation of the Risk Communication Advisory Committee
 

Web disclosure rule challenges status quo

Though companies are still in a 'wait and see' mode, the SEC's move to allow disclosure through Web sites could have a lasting effect on newswires
 

Networks focus efforts online for fall TV shows

LOS ANGELES: The writers' strike dealt a blow to TV shows last season, but this fall the networks are tackling PR with a range of experiential marketing and online initiatives.
 

Target storms NYC with designer pop-up stores

NEW YORK: Target planned to launch several pop-up stores in New York City during Fashion Week to highlight the discount retailer's partnership with nearly two dozen high-end designers for its products.
 

Hispanics are untapped, vital market

Hank Greenberg, the embattled and controversial founder of AIG, liked to say: "All I want in life is an unfair advantage." Many companies would agree with that statement, although not to the extent of bending the rules. With constant chatter of impending economic doom and media reporting on severe marketing cutbacks from some of the world's largest companies, executives need to produce more with less.
 

In Brief

MILWAUKEE, WI: Harley-Davidson hired Susan Henderson as VP of communications, reporting to CEO Jim Ziemer. Henderson, who most recently was VP of corporate communications for the Wm. Wrigley Jr. Company in Chicago, will develop and direct Harley-Davidson's global strategic communications initiatives.

For more briefs, inbrief.prweekblogs.com

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On PRWeek Blogs

Tonya Garcia talks about how Citigroup's financial woes could effect the naming deal between the company and the New York Mets.

Rose Gordon writes about the high number of press conferences Barack Obama has held already, and what this may mean for his future communications strategy.

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Reaching the green consumer

The confluence of environmental concern, energy prices, and the seemingly limitless access to information has created a growing population of environmental-conscious consumers.This webcast features environmental, business, and communications experts on the forefront of the challenging green marketplace.

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Final deadline is Friday, Oct. 17.

Honoring the best corporate, nonprofit, agency, and education teams, as well as the campaigns they produce.

Click here to submit your entries today.

40 Under 40 2008

PRWeek is now accepting nominations for its second-annual "40 under 40" feature, to be published in the December 8 issue. This special feature will profile 40 agency, corporate, and nonprofit professionals.

To nominate someone, please download the entry form here and e-mail 40under40@prweek.com. Individuals nominated must be under the age of 40 as of 12/8/08. Submissions must not exceed two pages. Please contact Erica Iacono at erica.iacono@prweek with any questions. The deadline is September 15.

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