Latest News

Porter picked by HHS to conduct $20m campaign

May 18, 2012

WASHINGTON: The Centers for Medicare and Medicaid Services has selected Porter Novelli to launch a national multimedia education campaign mandated by the Affordable Care Act.
 

LexisNexis picks C&W for risk unit awareness

May 18, 2012

ATLANTA: LexisNexis Risk Solutions has hired Cohn & Wolfe for PR support after a review.
 

Zuckerberg stays true to his brand, despite complaints

May 18, 2012

Facebook CEO Mark Zuckerberg was criticized earlier this month for wearing a hoodie to meet potential investors. Here's how industry experts rated his handling of Facebook's IPO.
 

Huntsworth first quarter revenue up 3.8%

May 18, 2012

LONDON: Huntsworth, the holding company of Grayling, Citigate, Huntsworth Health, and Red, reported like-for-like revenue growth of 3.8% in the first quarter, compared with the previous year.
 

MSLGroup hires Mirabella as digital lead in New York

May 17, 2012

NEW YORK: MSLGroup Americas has hired Adam Mirabella, former global director of Nokia Music Services, as SVP and practice director for digital and social media at MSL New York.
 

Tennessee taps Walker + Associates for college savings campaign

May 17, 2012

MEMPHIS, TN: The Tennessee Department of Treasury has hired Walker + Associates to encourage state residents to invest in "Section 529" education cost-savings plans.
 

Weber debuts logo, tagline to highlight agency changes

May 17, 2012

NEW YORK: Weber Shandwick has rebranded with a new logo, tagline, and business model to showcase the agency's transformation in the last decade.
 

SupportSpace brings on Horn for PR, interactive

May 16, 2012

SAN FRANCISCO: Cloud-based tech-support company SupportSpace has hired Horn as AOR for PR and interactive following a competitive review.
 

Hendrick's Gin points out the 'unusual' in US cities

May 16, 2012

NEW YORK: William Grant & Son's brand Hendrick's Gin will launch a campaign next month highlighting unusual elements of five US cities.
 

Ogilvy launches behavioral change practice

May 16, 2012

WASHINGTON: Ogilvy Public Relations has launched the OgilvyEngage practice with the goal of helping clients enhance their business results and motivate behavioral change among consumers.
 

Analysis

JPMorgan puts execs front and center as it deals with crisis

May 18, 2012

NEW YORK: JPMorgan Chase & Co. is emphasizing transparency and culpability as it weathers a crisis that could adversely affect it and other financial services institutions.
 

Livestreaming, social media stretch the impact of live events

May 11, 2012

Marketing and communications professionals are taking advantage of cost-effective digital and social media tactics to help brands get the most out of events they produce or sponsor.
 

Agencies prize diversity in competitive race for interns

May 04, 2012

With summer fast approaching, agencies, such as Edelman [pictured], and brands are ironing out the last details of their PR internship programs for this year.
 

Contact Us

Frank Washkuch
News Editor
(646) 638-6036
frank.washkuch@prweek.com

Briefs

Gibbs & Soell hires Hicks as creative director

May 17, 2012

RALEIGH, NC: Gibbs & Soell has hired Alan Hicks as creative director, a new position at the firm, to handle design and production projects.
 

Emanate brings on Summerlin as corporate VP

May 17, 2012

NEW YORK: Emanate has hired Talley Summerlin as VP for corporate reputation management and CSR efforts.
 

Deschauer joins Levick as corp comms VP

May 17, 2012

WASHINGTON: Levick Strategic Communications has hired Qorvis Communications executive Jack Deschauer as VP in its corporate practice.
 

Clabo to depart Applied Materials for HP

May 16, 2012

PALO ALTO, CA: Howard Clabo, former MD and head of corporate communications at Applied Materials, will join Hewlett-Packard as its corporate media relations and executive communications leader.
 

Murphy O'Brien promotes Ozawa to VP

May 15, 2012

SANTA MONICA, CA: Murphy O'Brien has promoted account director Kimi Ozawa to VP to work on both travel and lifestyle accounts.
 

Tommy Bahama selects Burson as international AOR

May 14, 2012

NEW YORK: Retail company Tommy Bahama has named Burson-Marsteller its international AOR to raise brand recognition as it enters Asian markets.
 

Dynamite Data hires PPMG

May 14, 2012

LOS ANGELES: Dynamite Data, a data mining company that provides e-commerce information to manufacturers and merchants, has hired The Pollack PR Marketing Group (PPMG) following a review.
 

Middleberg to take helm at Laundry Service

May 11, 2012

NEW YORK: Don Middleberg has joined social media agency Laundry Service as principal and CEO. He will retain his role as CEO of Middleberg Communications.
 

WhaleShark selects Allison for RetailMeNot

May 11, 2012

AUSTIN, TX: Online coupon retailer WhaleShark Media has tapped Allison+Partners as its PR agency partner for its RetailMeNot brand after a competitive review.
 

Toyota promotes Iliffe-Moon to brand PR manager

May 11, 2012

TORRANCE, CA: Toyota Motor Sales has promoted media relations supervisor and marketing communications strategist Sona Iliffe-Moon to brand marketing communications PR manager.
 
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