National Pork Board hires Ketchum after review

May 25, 2012

DES MOINES, IA: The National Pork Board has selected Ketchum for project work following a competitive agency search process.
 

Fleishman names Tennyson corporate, PA leader

May 25, 2012

NEW YORK: Fleishman-Hillard has named Christopher Tennyson, an SVP and senior partner at the firm, head of its New York corporate and public affairs group. It also hired Chris Nelson as a New York-based SVP.
 

CDC looks for support for healthy dating, cancer efforts

May 25, 2012

WASHINGTON: The Centers for Disease Control and Prevention is seeking agency support for ongoing healthy dating and gynecological cancer initiatives.
 

NationalField taps Kwittken as US AOR

May 25, 2012

WASHINGTON: NationalField, a private social network for businesses, has picked Kwittken+Company as its US AOR after an informal review.
 

Struggling Best Buy names Furman its comms chief

May 24, 2012

MINNEAPOLIS: Best Buy has named Matthew Furman SVP of communications and public affairs, effective June 22.
 

AppSense selects Horn for US comms account

May 24, 2012

NEW YORK: AppSense, a cloud-based virtualization company, has hired Horn as its US AOR.
 

IPO glitches to challenge NASDAQ's status

May 24, 2012

NEW YORK: NASDAQ must communicate clearly with the technology industry and other stakeholders as it fixes the issues that snarled Facebook's IPO last Friday.
 

Alaska Energy Authority taps two firms for PR work

May 24, 2012

ANCHORAGE, AK: The Alaska Energy Authority has issued intent-to-award notices for two PR contracts worth up to $2 million combined.
 

Clorox Professional Products unit retains Ketchum as AOR

May 23, 2012

OAKLAND, CA: The Clorox Company's professional products division has retained incumbent agency Ketchum as its b-to-b agency partner following a review.
 

Federal volunteerism agency hires GMMB for recruitment work

May 23, 2012

WASHINGTON: The Corporation for National and Community Service is working with GMMB on a range of outreach initiatives to increase recruitment.
 

P&G's Hassall to retire; CPG giant to restructure comms

May 23, 2012

Procter & Gamble global external relations officer Chris Hassall will retire June 30 after working at the company for nearly three decades. P&G will reorganize its communications function with his departure.
 

Tmdgroup wins California transportation fuels outreach work

May 22, 2012

SACRAMENTO, CA: The California Energy Commission has nominated Tmdgroup to develop an outreach and marketing campaign about the transition of the state's transportation fuels market.
 

Atomic PR opens Orange County office

May 22, 2012

SANTA ANA, CA: Atomic PR has opened an office in Orange County, CA, to reach the consumer and technology communities there.
 

GM's turn from Super Bowl ads creates PR opportunities

May 22, 2012

DETROIT: General Motors' decision to halt its Super Bowl and Facebook advertising will create more opportunities for the automaker to use traditional PR and social media to promote its brands.
 

Porter's Oliver joins Powell Tate as public affairs SVP

May 21, 2012

WASHINGTON: Powell Tate has hired Karen Oliver as SVP of public affairs. She began work at the agency today.
 

Ann Taylor parent hires MSL New York as AOR

May 21, 2012

NEW YORK: Ann Inc., the parent company of retail stores Ann Taylor and Loft, has named MSL New York its AOR after a three-round review.
 

US Chamber fights money market regulations

May 21, 2012

WASHINGTON: The US Chamber of Commerce is ramping up its outreach to stop changes to money market fund regulations.
 

Porter picked by HHS to conduct $20m campaign

May 18, 2012

WASHINGTON: The Centers for Medicare and Medicaid Services has selected Porter Novelli to launch a national multimedia education campaign mandated by the Affordable Care Act.
 

LexisNexis picks C&W for risk unit awareness

May 18, 2012

ATLANTA: LexisNexis Risk Solutions has hired Cohn & Wolfe for PR support after a review.
 

Zuckerberg stays true to his brand, despite complaints

May 18, 2012

Facebook CEO Mark Zuckerberg was criticized earlier this month for wearing a hoodie to meet potential investors. Here's how industry experts rated his handling of Facebook's IPO.
 

Huntsworth first quarter revenue up 3.8%

May 18, 2012

LONDON: Huntsworth, the holding company of Grayling, Citigate, Huntsworth Health, and Red, reported like-for-like revenue growth of 3.8% in the first quarter, compared with the previous year.
 

MSLGroup hires Mirabella as digital lead in New York

May 17, 2012

NEW YORK: MSLGroup Americas has hired Adam Mirabella, former global director of Nokia Music Services, as SVP and practice director for digital and social media at MSL New York.
 

Tennessee taps Walker + Associates for college savings campaign

May 17, 2012

MEMPHIS, TN: The Tennessee Department of Treasury has hired Walker + Associates to encourage state residents to invest in "Section 529" education cost-savings plans.
 

Weber debuts logo, tagline to highlight agency changes

May 17, 2012

NEW YORK: Weber Shandwick has rebranded with a new logo, tagline, and business model to showcase the agency's transformation in the last decade.
 

SupportSpace brings on Horn for PR, interactive

May 16, 2012

SAN FRANCISCO: Cloud-based tech-support company SupportSpace has hired Horn as AOR for PR and interactive following a competitive review.
 

Hendrick's Gin points out the 'unusual' in US cities

May 16, 2012

NEW YORK: William Grant & Son's brand Hendrick's Gin will launch a campaign next month highlighting unusual elements of five US cities.
 

Ogilvy launches behavioral change practice

May 16, 2012

WASHINGTON: Ogilvy Public Relations has launched the OgilvyEngage practice with the goal of helping clients enhance their business results and motivate behavioral change among consumers.
 

Amstel aligns campaign with life's complexities

May 15, 2012

WHITE PLAINS, NY: Amstel Light has kicked off a campaign to appeal to consumers' emotions by leveraging the complicated nature of everyday life.
 

Nike's Jordan Brand holds PR agency review

May 15, 2012

BEAVERTON, OR: Nike is reviewing PR agencies to find a partner for its Jordan Brand, confirmed a representative of the brand.
 

Mozilla selects Bite as US AOR

May 15, 2012

SAN FRANCISCO: Technology nonprofit Mozilla has selected Bite Communications as AOR for the US following a competitive review.
 

NASDAQ OMX launches Media Intelligence platform

May 15, 2012

NEW YORK: NASDAQ OMX Corporate Solutions has launched Media Intelligence, an integrated media monitoring and sentiment analysis platform.
 

Supima taps Hill+Knowlton as AOR

May 15, 2012

NEW YORK: Luxury cotton brand Supima has selected Hill+Knowlton Strategies as its first PR AOR following an RFP.
 

Canadian Partnership Against Cancer seeks PR AOR

May 15, 2012

TORONTO: The Canadian Partnership Against Cancer (CPAC) is seeking a media relations agency of record.
 

Carbonite hires Finn Partners as AOR

May 14, 2012

NEW YORK: Carbonite, a cloud-based data backup company, has hired Finn Partners as AOR.
 

Product Safety commission brings back Widmeyer

May 14, 2012

WASHINGTON: The US Consumer Product Safety Commission has rehired Widmeyer Communications to run its national "Pool Safely" public education campaign that aims to reduce child drownings.
 

Mozilla rounds out agency partner search

May 11, 2012

MOUNTAIN VIEW, CA: Technology nonprofit Mozilla is in the final stages of a search for an agency partner, a representative at the organization confirmed on Friday.
 

Former PepsiCo, Ford exec Jacuzzi joins Audi as CCO

May 11, 2012

HERNDON, VA: Joseph Jacuzzi, who joined Ford Motor Company's communications team less than three months ago, was named CCO for Audi of America on Friday.
 

Alaska re-ups with Thompson for tourism

May 11, 2012

ANCHORAGE, AK: The state of Alaska has re-signed long-time incumbent Thompson & Co. to provide tourism PR services.
 

Rodale picks Catalyst to promote Nissan program

May 11, 2012

EMMAUS, PA: Rodale, the publisher of magazines such as 'Men's Health,' has chosen Catalyst Public Relations to lead communications for its annual marketing program conducted with Nissan.
 

Zappos starts PR agency search, hires VaynerMedia for social media

May 10, 2012

HENDERSON, NV: Online shoe and apparel retailer Zappos has issued an RFP for a PR AOR. The company also selected VaynerMedia as its first social media agency.
 

California looks for firm to explain diesel regulations

May 10, 2012

SACRAMENTO, CA: California's Air Resources Board is hiring an agency as it plans a campaign targeting both in-state and national audiences to explain regulations.
 

H+K debuts Washington-based crisis practice

May 10, 2012

WASHINGTON: Hill+Knowlton Strategies has launched a crisis practice in its Washington office.
 

Under-fire advocacy group ALEC works with Edelman

May 10, 2012

WASHINGTON: The American Legislative Exchange Council has brought on Edelman to help it deal with recent corporate fallout and opposition to its legislative positions, numerous sources familiar with the relationship said.
 

Publicis Consultants office rebrands as MSL Seattle

May 10, 2012

SEATTLE: MSLGroup Americas has launched a specialty food and beverage unit by rebranding the food-focused Publicis Consultants USA office in Seattle.
 

Avaya sticks with Fleishman after review

May 09, 2012

BASKING RIDGE, NJ: Business communications company Avaya has retained Fleishman-Hillard as US AOR following a review.
 

Reeve Foundation hires Coyne as AOR

May 09, 2012

SHORT HILLS, NJ: The Christopher & Dana Reeve Foundation, a nonprofit spinal cord injury research organization, has selected Coyne PR as its AOR.
 

Airfoil names Tyler co-CEO, fills leadership committee

May 09, 2012

SOUTHFIELD, MI: Airfoil Public Relations has named cofounder Janet Tyler co-CEO, working alongside chief executive Lisa Vallee-Smith.
 

FTI strategic comms revenue down 2.9% in Q1

May 09, 2012

WEST PALM BEACH, FL: FTI Consulting's strategic communications unit reported a revenue drop of 2.9% year-over-year to $45 million in the first quarter.
 

Vocus expands broadcast monitoring service

May 09, 2012

BELTSVILLE, MD: Cloud marketing software provider Vocus has added broadcast monitoring to its News on Demand product.
 

Allison+Partners adds to leadership team

May 09, 2012

SAN FRANCISCO: Allison+Partners has promoted three executives to senior partner and member of the firm's counsel with the ultimate goal of doubling its size in the next five years.
 

California Transportation Department seeks support

May 08, 2012

SACRAMENTO, CA: California's Department of Transportation (Caltrans) is seeking PR support for major toll and bridge projects. The account has a budget of $10 million.
 

Capital Grille parent Darden conducts RFP

May 08, 2012

ORLANDO, FL: Darden Restaurants' Specialty Restaurant Group is conducting an RFP for an agency partner to promote its Capital Grille, Seasons52, Bahama Breeze, and Eddie V's chains.
 

SumOfUs aims to stop Bank of America donations

May 08, 2012

CHARLOTTE, NC: Consumer advocacy group SumOfUs has teamed with FitzGibbon Media on a campaign to stop Bank of America from making political contributions.
 

VA to work with Ad Council on integrated campaign

May 08, 2012

WASHINGTON: The Department of Veterans Affairs plans to enter into a sole-source contract with the Advertising Council to help develop a campaign to reach veterans.
 

Staples Advantage taps Text 100 as US AOR

May 07, 2012

FRAMINGHAM, MA: Staples Advantage, the office supply retailer's b-to-b division, has hired Text 100 as its US AOR.
 

Barkley spins off Crossroads PR unit

May 07, 2012

KANSAS CITY, MO: Advertising agency Barkley has spun off its PR practice, previously known as Barkley PR/Cause, into a standalone unit called Crossroads.
 

Guttman named Burson US tech practice leader

May 07, 2012

NEW YORK: Burson-Marsteller has appointed Sabrina Guttman US technology practice chair.
 

ServiceSource hires North of Nine, Lewis PR

May 07, 2012

SAN FRANCISCO: Revenue-management company ServiceSource has hired North of Nine Communications as AOR for North America and Lewis PR as AOR in the UK and Ireland.
 

MSLGroup promotes Vitola, Beaudoin to director roles

May 07, 2012

NEW YORK: MSLGroup New York has promoted Denise Vitola to practice director for consumer health and personal care and Scott Beaudoin to practice director for consumer.
 

Bank of America sticks with Weber, Emanate, Burson

May 04, 2012

CHARLOTTE, NC: Bank of America will continue to work with PR agencies Weber Shandwick, Emanate, and Burson-Marsteller, despite switching its global advertising account from Omnicom's BBDO Worldwide to a dedicated team assembled by WPP.
 

Centers for Disease Control looks for agency partners

May 04, 2012

ATLANTA: The Centers for Disease Control and Prevention is searching for agency support for three major projects, including its HIV/AIDS-prevention work.
 

Sur La Table selects M Booth as AOR

May 04, 2012

SEATTLE: Kitchenware company Sur La Table has selected M Booth as AOR after an RFP.
 

PRWeek to sponsor Cannes PR Lions

PRWeek staff May 03, 2012

PRWeek and its German sister title PR Report are for the first time sponsoring the PR category of the Cannes Lions International Festival of Creativity.
 

Horn Group rebrands to showcase digital focus

May 03, 2012

NEW YORK: Horn Group has rebranded as Horn: A Digital Communications Group to better reflect its services.
 

MDC reports $236m in Q1 revenue, $25m net loss

May 03, 2012

NEW YORK: MDC Partners reported $236 million in first quarter 2012 revenue on Thursday, representing 5.4% organic growth compared with the prior year. However, the holding company also saw an operating loss of $11.7 million and a net loss of nearly $25 million in Q1.
 

Beverage industry group fights higher taxes

May 03, 2012

BALTIMORE: The American Beverage Association has joined a campaign against a regional tax that it says could have national implications on its industry.
 

MSLGroup wins Sunkist lemon account after review

May 02, 2012

SHERMAN OAKS, CA: Sunkist Growers has selected MSLGroup as AOR for its food service business for lemons following a review.
 

Weber snags Farren for lead tech policy role

May 02, 2012

WASHINGTON: Weber Shandwick has hired Joe Farren, former VP of global public affairs and GM of Waggener Edstrom Worldwide's Washington office, as EVP of its DC tech practice and tech policy lead.
 

Brunswick shuffles leadership, names Gilchrist group CEO

May 02, 2012

LONDON: Brunswick Group has restructured its leadership team, naming Susan Gilchrist group CEO and Rob Pinker COO. Both will report to Alan Parker, executive chairman.
 

Vocus posts 29% revenue growth, $10.8m Q1 net loss

May 01, 2012

BELTSVILLE, MD: Vocus reported a $10.8 million net loss in the first quarter. The cloud marketing software provider saw $34.9 million in first-quarter revenue, a 29% increase compared with Q1 2011.
 

Edelman names Loeb crisis, risk management chair

May 01, 2012

NEW YORK: Edelman has promoted Harlan Loeb to global chair of its crisis and risk management practice. He previously served as US director of risk management at the agency.
 

Prudential, PRSA Foundation, Weber boost Dukes scholarship

May 01, 2012

NEW YORK: Prudential Financial, the PRSA Foundation, and Weber Shandwick will increase funding for the Ofield Dukes Scholarship for Excellence in Public Relations.
 

Dowling moves from Weber to F-H as NY, Eastern head

PRWeek Staff May 01, 2012

NEW YORK: Fleishman-Hillard has hired Robert Dowling, president of Weber Shandwick's New York operations, as general manager and senior partner of its New York office and president of its Eastern region.
 

Sam's Club launches spring grilling campaign

April 30, 2012

BENTONVILLE, AR: Sam's Club is conducting a grilling challenge and outreach campaign to engage bloggers and consumers this spring.
 

Creston expects 11% FY 2012 revenue increase

April 30, 2012

LONDON: Holding company Creston said Monday that it will report an 11% year-over-year revenue increase to $121.9 million for fiscal year 2012, with like-for like revenue growing "marginally ahead over the same period."
 

Merrick names Carmichael Lynch Spong its first AOR

April 27, 2012

MINNEAPOLIS: Merrick Pet Care has appointed Carmichael Lynch Spong as its first AOR after an RFP.
 

Southwest picks Edelman to streamline outreach

April 27, 2012

DALLAS: Southwest Airlines has hired Edelman for a one-year project to streamline communications within its various community outreach programs.
 

Pfizer restructures, Kerins to depart this summer

April 27, 2012

NEW YORK: Several communications staffers at Pfizer will exit the company in coming weeks as part of a restructuring effort. Ray Kerins, VP of external affairs and worldwide communications, will leave Pfizer this summer.
 

Ketchum revamps DC health, wellness unit

April 27, 2012

WASHINGTON: Ketchum's DC office is rebranding its consumer health and wellness practice as Brand, Well-Connected.
 

WPP PR, PA revenue up 1.9% in first quarter

April 27, 2012

DUBLIN, IRELAND: WPP Group's PR and public affairs revenue grew 1.9% on a like-for-like basis in the first quarter to approximately $297.6 million.
 

Demand Media picks Horn Group as corporate AOR

April 27, 2012

SANTA MONICA, CA: Demand Media, an online publisher that owns websites including LiveStrong.com, eHow.com, and Cracked.com, has selected Horn Group as AOR for corporate PR.
 

Dun & Bradstreet taps Porter Novelli as AOR

April 26, 2012

SHORT HILLS, NJ: Business information company Dun & Bradstreet has selected Porter Novelli as its AOR following an RFP.
 

Levick SVP Rosenker joins GM as public policy director

April 26, 2012

WASHINGTON: General Motors has hired Levick Strategic Communications SVP Heather Rosenker as director of public policy and government relations communications, effective May 1.
 

US consumers draw back support of causes

April 26, 2012

NEW YORK: US consumers are doing less to support societal causes because of the unsteady economy, according to Edelman's 2012 "goodpurpose" study.
 

IPG PR revenue up 8.6% in Q1

April 26, 2012

NEW YORK: Interpublic Group's Constituency Management Group, which includes its PR firms, reported a first-quarter organic revenue increase of 8.6% to $262.9 million.
 

Big 12 Conference appoints H+K AOR

April 26, 2012

DALLAS: The Big 12 Conference has selected Hill+Knowlton Strategies as its AOR.
 

Sbarro hires Fishman as it fights back from Chapter 11

April 25, 2012

MELVILLE, NY: A year after filing for Chapter 11 bankruptcy protection, Italian quick service restaurant chain Sbarro has named Fishman Public Relations its AOR after an RFP.
 

Penn State picks Edelman, La Torre for comms support

April 25, 2012

UNIVERSITY PARK, PA: Penn State University has hired Edelman and La Torre Communications for corporate communications, media relations, and stakeholder engagement support as it recovers from the Jerry Sandusky child-abuse scandal.
 

National Institutes of Health seeks messaging help

April 25, 2012

WASHINGTON: The National Institutes of Health is seeking communications support for two of its clearinghouses.
 

Chamber goes digital to promote free enterprise

April 25, 2012

WASHINGTON: The US Chamber of Commerce has launched a Facebook Open Graph application to encourage its fans on the social network to stand up for free enterprise.
 

VA hires District to promote health management app

April 25, 2012

WASHINGTON: The Department of Veterans Affairs has hired The District Communications Group to promote a yet-to-be-launched service that will allow wounded veterans and their caregivers to manage healthcare needs through mobile and tablet devices.
 

PepsiCo promotes Karpf to lead digital, replacing Bough

April 24, 2012

PURCHASE, NY: PepsiCo has promoted its senior manager of digital media communications Josh Karpf to global director of digital and social media, replacing Bonin Bough.
 

Havas posts 3.6% Q1 organic growth in North America

April 24, 2012

PUTEAUX, FRANCE: Havas reported 3.6% year-over-year first-quarter organic growth in North America.
 

Next Fifteen reports 4% organic revenue growth

April 24, 2012

LONDON: Next Fifteen posted 4% organic revenue growth during its six-month period that ended January 31. Revenues for the period totaled $73.1 million, compared to $65.8 million in the prior year period, an 11% improvement.
 

Wal-Mart's Bill Thorne to join NRF in lead comms role

April 24, 2012

WASHINGTON: The National Retail Federation has hired Bill Thorne as its SVP of communications beginning June 1. He will leave his current position as senior director of community affairs at Wal-Mart.
 

Children's Alliance conducts abuse awareness campaign

April 24, 2012

WASHINGTON: The National Children's Alliance is conducting the "One With Courage" campaign, which aims to highlight the signs of child abuse and explain how to report them.
 

PepsiCo selects Weber for Mountain Dew brand

April 23, 2012

PURCHASE, NY: PepsiCo has hired Weber Shandwick as the PR agency for its Mountain Dew brand after an RFP. Ruder Finn previously managed the account.
 

Telefonica Digital hires Kline as head of comms

April 23, 2012

SAN FRANCISCO: Telecom company Telefonica Digital has hired Pamela Kline Smith as head of communications for North America.
 

Vera Bradley launches 'colorful' experiential tour

April 20, 2012

FORT WAYNE, IN: Vera Bradley has launched an experiential tour to engage consumers on a grassroots level.
 

Massachusetts adds five agencies to preferred roster

April 20, 2012

BOSTON: Massachusetts has added several PR firms to its pre-approved roster in a move that could mean millions of dollars in new business for those shops.
 
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