PRWeek Media - PRWeek US

Media News

PR Newswire launches microsite for bloggers

Frank Washkuch April 16, 2012

NEW YORK: PR Newswire launched a dedicated portal for bloggers, online journalists, and hobbyists on Monday.

Gap, Target create insider view with owned media

Lindsay Stein March 23, 2012

NEW YORK: Both Gap Inc. and Target are using owned media to give consumers an inside look into their companies, said Target PR VP Dustee Tucker Jenkins and chief editor and director of digital media at Gap Inc. Sue Kwon at the Arthur W. Page Society's Spring Seminar.

Brands bet on tech influence at SXSW Interactive

Rose Gordon March 12, 2012

AUSTIN, TX: With thousands in attendance at the annual South by Southwest Interactive festival this week, major brands are seeking to connect with these tech-savvy influencers, from developers to young entrepreneurs.

Hunt leaves role at Thomson Reuters

Rose Gordon March 05, 2012

NEW YORK: Jolie Hunt has stepped down from her position as SVP and global head of brand and PR at Thomson Reuters, where she oversaw brand, advertising, and digital and social media for its news and financial services businesses.

F-H signs former Times CEO Janet Robinson as adviser

Steve Barrett February 21, 2012

NEW YORK: Fleishman-Hillard has hired former New York Times Company president and CEO Janet Robinson to be a member of the Omnicom PR firm's advisory board.

MyMediaInfo takes contact creation to the next level

Tanya Lewis May 14, 2012

MyMediaInfo provides a media contacts database, a social media database, and an editorial calendar database.

Journalist Q&A: Alan Murray, The Wall Street Journal

Steve Barrett April 18, 2012

Alan Murray speaks to Steve Barrett about The Wall Street Journal's online offering and looking after its websites, including WSJ.com and MarketWatch, books, conferences, and television operations.

AP seeks to bring a bit of order to online news world

David Ward April 01, 2012

The Associated Press filed suit against news aggregator Meltwater News for copyright infringement accusing it of being a "parasitic distribution service that competes directly with traditional news sources without paying license fees to cover the costs of creating those stories."

Utah destinations and 'The Bachelor' form a solid union

David Ward April 01, 2012

The Bachelor averages about 12 million viewers per show, making it the top-rated show in its Monday timeslot and placing it among the top shows for women ages 18 to 60.

For a historic announcement, only traditional media will do

Frank Washkuch May 09, 2012

For all the talk about how this year's presidential election will be decided in controlled messages of 140 characters or less, its biggest moment so far was delivered on traditional media - in response to an unscripted moment during a TV interview. 20th century media isn't going down without a fight.

Righteous indignation is not a sustainable business model

Steve Barrett May 04, 2012

There was more than a whiff of righteous indignation on display in the Meatpacking District of New York last night as the city's media elite gathered to listen to a debate hosted by The Guardian and chaired by CBS' Charlie Rose.

Ethical gray areas stretch beyond Chinese media

Steve Barrett April 06, 2012

Last week I talked about the African PR market, how it was at a stage where China was 30 years ago, and how it was set to become the next great growth area for communications.

Making the most of JetBlue's latest fiasco

Lewis Goldberg, KCSA Strategic Communications March 28, 2012

Yesterday was one of the craziest days I've had in my professional career.

GLAAD seeks to add context to anti-LGBT comments

Virgil Dickson March 19, 2012

In an effort to ensure journalists are providing the most context possible in their stories, the Gay and Lesbian Alliance against Defamation has launched the commentator accountability project.