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Media News

Univision conducting PR agency search

June 05, 2013

NEW YORK: Spanish-language media company Univision Communications is conducting a review for a PR agency partner.
 

Samsung Media names Spindler-Jones comms lead

May 23, 2013

SAN JOSE, CA: Samsung's Media Solution Center in the US has appointed Laurie Spindler-Jones, former head of communications at PopSugar, as its first head of PR and communications.
 

Media tries too hard to keep up with Twitter, say PR pros

April 24, 2013

Following a number of major errors by prominent news outlets covering the bombing at the Boston Marathon and the following investigation, traditional media should focus on accuracy rather than "competing" with social media, say industry experts.
 

Houghton Mifflin Harcourt tells transformation story

April 12, 2013

BOSTON: Book publisher Houghton Mifflin Harcourt is telling the story of its evolution to a media company nearly a year after it emerged from bankruptcy protection.
 

Chinese multinationals face hurdles in Western media

March 14, 2013

NEW YORK: While Chinese technology companies still struggle to overcome negative perceptions in Western media, they often receive positive coverage for their strategy and management, according to a study by Weber Shandwick and Prime Research.
 

Media Features

Colorectal cancer support taps 1 million strong

June 07, 2013

Devin James connected with nonprofit advocacy group Fight Colorectal Cancer on Twitter after his father was diagnosed with the disease.
 

Locate, monitor, and pitch influencers with Muck Rack

May 28, 2013

Muck Rack Pro provides tools to locate, monitor, and pitch journalists and bloggers.
 

Turnover, newsroom cuts erode media relations craft

May 23, 2013

Media relations pros have long stressed the importance of building strong relationships with journalists. But that's easier said than done in today's environment of fast-paced coverage and constant turnover.
 

Journalist Q&A: Jimmy Orr, Los Angeles Times

April 01, 2013

Jimmy Orr, managing editor of digital at the Los Angeles Times, talks to Brittaney Kiefer about paywalls, how the brand integrates social media with news stories, and its redesign plans.
 

Media Blog Posts

The revolution will not be televised: it's gone mobile

May 10, 2013

The findings of PRWeek's Agency Business Report and the slew of rationalizations of communications under the marketing function at companies including SAP, Visa, P&G, Virgin America, and Allstate are two reflections of a world fundamentally changing over the past 12 months.
 

Ten things marketers can learn from Roger Ebert

Stephen Brown, Cohn & Wolfe April 08, 2013

Why the late film critic inspires us to combine both passion and critical thinking in all of our roles.
 

Huffington to PR pros: get a good night's sleep

February 14, 2013

It was a standing-room-only crowd for a Thursday morning breakfast Q&A with Arianna Huffington, chair, president, and editor-in-chief of the Huffington Post Media Group.
 

NY Times comms SVP Christie to leave company

January 16, 2013

The latest round of layoffs at The New York Times Co. includes corporate communications SVP Robert Christie.
 

Is scrutiny on social media the key to unbiased news?

Lisa Arledge Powell, MediaSource January 16, 2013

The way I see it, The Wall Street Journal has the best guidelines for its reporters: don't be stupid. It makes perfect sense.
 
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