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Discovery focuses on imagery in 'Life' campaign

Kimberly Maul March 16, 2010

SILVER SPRING, MD: Discovery Channel is backing the launch of its new series Life with a PR-heavy campaign, including social media and extensive media relations.

Pew: Americans' news appetite diverse

Kimberly Maul March 01, 2010

WASHINGTON: Americans are getting their news from a mix of sources, with the Internet playing a bigger role, according to a survey from the Pew Research Center.

PR Newswire launches ProfNet en Español

Kimberly Maul January 21, 2010

NEW YORK: PR Newswire and its Hispanic PR Wire division launched ProfNet en Español as a way to connect more PR professionals and their clients with Spanish-language media outlets.

Study: Reporters turn to social media for research

Erica Morris January 20, 2010

NEW YORK: An "overwhelming" majority of journalists rely on social media sources for story research, according to a recent Cision survey.

Olympusat Hispanic networks hire Bob Gold & Associates

Kimberly Maul January 19, 2010

LOS ANGELES: Olympusat, which develops and distributes independent Spanish-language, faith and family, and emerging TV networks, hired Bob Gold & Associates, effective January 1.

Fox goes 'Simpsons yellow' as its 20th anniversary approaches

Kimberly Maul January 08, 2010

LOS ANGELES: Leading up to the 20th Anniversary celebration of The Simpsons on January 10 at 8pm, Fox turned the network "Simpsons yellow," driving tune-in for the show.

WE TV taps nonprofits to promote CSR initiative

Alexandra Bruell December 28, 2009

NEW YORK: WE TV recently launched "Pledge 24 in 2010," which it dubbed a public affairs campaign to encourage women to volunteer for 24 hours in the New Year.

Shirley Powell plans January exit at Turner Broadcasting

Rose Gordon December 28, 2009

ATLANTA, GA: Turner Broadcasting's top communicator, Shirley Powell, plans to step down at the end of January after six years in the role.

Survey: Americans want positive media coverage

Erica Morris December 21, 2009

NEW YORK: Americans don't think the media pays enough attention to acts of charity, according to a new survey by advocacy marketing consultant Tiller.

AOL's PR team aids restructuring announcement

Rose Gordon November 19, 2009

NEW YORK: As news broke that up to 2,500 employees would be let go at AOL while it separates from Time Warner, the PR team worked to help explain the news to both employees and media.

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