Bailouts for failing industries are as hot a political topic as any, so it's fitting in a way that the US Senate has scheduled hearings on the death of newspapers for early next month.

A controversial LA Times front page ad demonstrated the disintigration of the traditional "church-and-state" barrier

Media companies are betting that electronic reading devices can be a widespread and profitable channel for content delivery.

If there was any doubt that print-based media outlets had surrendered a portion of their national news agenda, it dissipated on March 24, during the President of the United States' second press conference.

Although a March 18 JD Power and Associates survey revealed that nearly four in 10 bloggers say they would pay to reuse news content, media outlets are unlikely to see substantial financial gains from blogger fees.

Shrinking revenues are leaving many media outlets with a predicament: how best to charge for online content without alienating readers or turning them to alternate sources.

With a few exceptions, the state of the beleaguered economy has dominated news reports in recent months. Media outlets are tempering that onslaught with a smattering of positive stories.

The February 27 final edition of the Rocky Mountain News was a clear message that many print publications will follow the newspaper into extinction if they do not drastically alter their business models. And it is a reality for which PR pros have long been preparing.

The shifting media landscape has radically rewritten the rules of what content is suitable for publication, and what is considered a private matter.

Given all of the changes in the media, it shouldn't come as a shock that many longtime journalists are looking for work.