Recent Articles
February 09, 2010
PARIS: Havas, parent company of Euro RSCG Worldwide PR and Abernathy MacGregor, saw an 8% decrease in global revenues for the year with North America posting a 4% year-over-year decline.
February 09, 2010
SAN DIEGO: Heineken USA hired Formula Street, Formula's brand activation division, as AOR for its Western and Central regions product sampling efforts in 2010.
February 08, 2010
LOS ANGELES: Wonacott Communications added three clients in the online gaming industry: Ndoors Interactive, Meteor Games, and Sleepy Giant.
February 05, 2010
CHARLOTTE, NC: The National Hispanic Entrepreneurs' Organization (NHEO) is in the midst of a national awareness campaign for the organization, and introduced a team of ambassadors from around the country who will spread the group's message.
February 05, 2010
I went back to college Friday morning at a social media week event with seven students who have an interest in media and online engagement.
February 05, 2010
Reporter Kimberly Maul speaks to BET's Matthew Barnhill, SVP of corporate research, and Jeanine Liburd, EVP of communications and public affairs, about the best ways to approach the varied segments of the black community.
February 05, 2010
CHICAGO: The Chicago White Sox hired The San Jose Group as its Hispanic marketing AOR, working to increase attendance from Chicago-area Latino residents.
February 04, 2010
WASHINGTON: A coalition led by the Arthritis Foundation launched a three-year, national public awareness campaign to help Americans understand the joint disease and its most common form, osteoarthritis.
February 04, 2010
Last night I attended a Social Media Week NY event at the NYU Stern School of Business called "Navigating Social Media Technology in Healthcare."
February 03, 2010
The talk surrounding the 2010 Census has been around multicultural markets, particularly the Hispanic community, but the US Census Bureau is also motivated to increase participation by the LGBT community.