Julia Hood

 
Julia Hood is publishing director of PRWeek.
 

Recent Articles

Frank talk from the CEO benefits everyone

February 05, 2010

This week I had a unique experience. An agency CEO told me he had got it wrong.

Once predictable, goings-on in PR are a bastion of change

February 01, 2010

Awards season starts soon, with the March 11th PRWeek Awards dinner in New York.

On finding inspiration in a Hollywood storyline

January 22, 2010

While on maternity leave, I became shamefully addicted to reruns of The West Wing, which airs on Bravo every weekday morning for two hours.

Abolish roadblocks to your team's success

January 08, 2010

During a period of widespread salary freezes, lean teams, and the decline of employee perks, one might assume that engendering greater productivity out of employees is a near-impossible feat.

True experts of social media know how to handle extremes

January 01, 2010

People can be mean on the Web. Those thoughts that you normally suppress find means of escape, primarily through the increasingly omnipresent social networks.

Setting the right pace in 2010

December 18, 2009

Bye bye, 2009. We won't miss you. Enjoy the holiday season, people, because next year brings new challenges to the profession that will demand all of our collective attention and resources.

Differentiate your agency on innovation

December 04, 2009

'Tis the season for budgets and 2010 planning, an anxious, busy time of introspection as well as exploration.

Numerous challenges present opportunities for PR to shine

September 01, 2009

Healthcare reform, in all its polarizing glory, has taken its place as the top agenda item in the country.

Missed opportunities abound in women marketing

August 21, 2009

Think the future of business is in China or India? According to a study by Boston Consulting Group, published in September's Harvard Business Review, there's an untapped market closer to home that offers more opportunities than those markets combined: The female consumer.

Clients and agencies alike will seek structural as well as strategic change

August 07, 2009

A story in The Wall Street Journal this week detailed Cisco's still-new management structure, created in the wake of a dismal earnings announcement to the tune of a 46% profit drop for the quarter.