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Internal Communications

A glimpse into the future for tomorrow's leaders

Bob Feldman, PulsePoint Group May 23, 2013

The transition into social business is the single largest opportunity to come along in decades for communications professionals. There are big opportunities for communications executives to get more deeply involved in driving measurable business outcomes.

Companies look to turn gripers into advocates on social media

Connie Cho March 01, 2013

Corporations are embracing social media as a valuable tool for employee-facing communications and turning staffers into brand advocates. But that strategy is not without risk.

H+K hires Joyce to lead internal comms team

John Owens, PRWeek UK January 30, 2013

Hill+Knowlton Strategies has brought in Shelley Joyce to head up its UK change and internal communications team.

Internal comms key to ethical companies: Ethisphere

Brittaney Kiefer January 25, 2013

One key to creating an ethical company is a culture where employees are not afraid to speak out, according to a report from the Ethisphere Institute, the organization that compiles the "World's Most Ethical Companies" list each year.

Burton leaves GolinHarris' Insidedge for Brunswick

Brittaney Kiefer January 09, 2013

NEW YORK: Keith Burton, the longtime president of GolinHarris' internal communications unit Insidedge, has left his post to join Brunswick Group as a partner.

Heineken USA taps Edelman for Strongbow cider

Lindsay Stein January 08, 2013

WHITE PLAINS, NY: Heineken USA, which has been juggling its agency roster for several months, has selected Edelman as AOR for its Strongbow brand, further expanding its work with the firm.

Newsmaker: Claire Dorland Clauzel, Michelin

Frank Washkuch December 01, 2012

The comms and brand leader at international tire giant Michelin weaves mobility into every aspect of the company's internal and external strategy.

Northeastern agencies make do in hurricane aftermath

Lindsay Stein October 30, 2012

NEW YORK: PR agencies in the Northeast are embracing mobile communications and the connectivity of the internet to keep business going following the devastating effects of Hurricane Sandy.

How do you execute internal announcements that also reach out to external audiences?

September 01, 2012

When releasing internal messages always be prepared for them to reach external audiences and have a team on standby to answer questions from the media.

Edelman names Hannegan, Howard employee engagement practice chairs

Beth Krietsch March 20, 2012

NEW YORK: Edelman has named Christopher Hannegan and Nick Howard chairs of its employee-engagement practice as it refocuses the unit to help clients' staffers communicate more effectively with each other and the outside world.

Measure employee engagement by staff actions

Michael Bayer, Cohn & Wolfe December 22, 2011

Is employee engagement a useful goal for internal comms? The answer appears to be no.

Corporations focus on career development: study

Danielle Drolet December 15, 2011

NEW YORK: Multinational companies are evolving their employee programs to focus more on career development and brand mission versus on-site perks, according to a study conducted by the Great Place to Work Institute and Burson-Marsteller.

Edelman's Shaw takes new diversity, inclusion role

Danielle Drolet September 02, 2011

NEW YORK: Edelman has created a new VP of US diversity and inclusion role and installed Zing Shaw, former VP of human resources, in the position.

How do you best engage employees about corporate/internal CSR efforts?

September 01, 2011

When deciding to allocate resources to corporate CSR efforts, employee engagement and alignment with core business strategies are key.

Edelman's Smith moves to AMEX for diversity role

Danielle Drolet August 17, 2011

NEW YORK: American Express has hired Latraviette Smith, former SVP of global communications for Edelman, as VP of global diversity and inclusion.

Video: Todd Hansen, O'Malley Hansen Communications

Steve Barrett August 12, 2011

Todd Hansen, principal at O'Malley Hansen Communications, speaks about the importance of internal communications in light of the economic downturn.

There's no substitute for doing your homework

Eileen Sheil, Cleveland Clinic July 22, 2011

We've all received a dreaded call from a reporter on an issue that impacts the organization.

KFC gets creative with internal comms

Ilya Leybovich June 29, 2011

LOUISVILLE, KY: KFC has created the position of Chief Chicken Officer for the launch of its new cook certification program, intended to help maintain food quality.

What employee engagement means for new PR pros

Bruce Berger, University of Alabama June 03, 2011

It's an old joke. When a company president is asked how many employees work at his company, he responds, "About half of them."

The antidote to combat your employees' resistance to change

Monica Lin-Meyer, Waggener Edstrom June 01, 2011

Recently, a nationally recognized company found itself at odds with its workforce.

Creating trust inside your company

Mark Shadle, Zeno Group May 06, 2011

In meetings with corporate communications executives, I've noticed a recurring question: how can they communicate with their employees in an authentic voice, creating an environment of trust?

Discovery implemented crisis plan when dealing with gunman

Kimberly Maul September 14, 2010

SILVER SPRINGS, MD: On September 1, a lone gunman named James Jay Lee entered the headquarters of media company Discovery Communications, and Discovery was able to put into action its crisis communications plan.

A seat at the top table must not be cause for complacency

July 01, 2010

There has been a lot of talk recently, not least in the pages of PRWeek, about how PR and communications is finally on the front foot and being given credit for the uniquely useful and essential contributions it makes at all levels of companies and organizations.

Listening to staff will help leaders stem a war for talent

Keith Burton July 01, 2010

When our economy collapsed in 2008, companies cut jobs, froze pay, and eliminated training and development programs.

Org Chart: CDC boosts comms by combining offices

July 01, 2010

When Dr. Thomas Frieden came on as the new director of the Centers for Disease Control and Prevention (CDC) in June 2009, the entire agency went through an organizational improvement process, including the communications function.

The quantified SWOT: Try it, you'll like it

Bob Feldman June 25, 2010

We've all been through SWOT exercises and, if you're like me, you've often wondered if the process - sometimes painstaking and laborious - really yields actionable insight.

Procurement and PR partner

Tanya Lewis June 01, 2010

Procurement is playing a growing role in PR agency selection and management, driving the two sides to not just get along, but also work together.

PR pros' broad talents enable them to excel in myriad roles

Jack Bergen June 01, 2010

Why is a PR pro heading Alcoa's HR? Why not?

PRSA members contest APR requirement

Alexandra Bruell May 10, 2010

NEW YORK: A group of PRSA members has introduced a joint effort to remove the organization's requirement for its board members and officers to have an APR accreditation to hold office.