My Saturday afternoon with Jon Stewart

November 10, 2010

It's certainly no secret that I am a huge fan of Jon Stewart and The Daily Show, but I would never think to describe myself as political.
 

How good customer service can save the airline industry

November 08, 2010

As I begin the last week of my six-year career at PRWeek, it's only natural to think about all of the things that I've learned while here.
 

Ms. Iacono goes to Washington

November 01, 2010

I said I was going to do it and I did. On Saturday I was among the the thousands of people on the National Mall in Washington, DC for the much-hyped Rally to Restore Sanity/Fear.
 

Cause marketing at 30,000 feet

October 22, 2010

I've been traveling a lot lately for PRWeek business and so I've become somewhat of a connoisseur of airlines and their practices.
 

Who is Don Draper after all?

October 19, 2010

What a long strange trip it's been for Don Draper and crew this season.
 

Don Draper, PR convert?

October 15, 2010

Wow. I have to admit, I didn't want Sunday's episode of Mad Men to end because then that means that there's only one left and I'm going to go through serious Don Draper withdrawal.
 

Don Draper's advice on getting new business: always go to the funeral

October 07, 2010

This week's episode of "Mad Men" was probably the most chock full of lessons for our industry. From the way the agency handled the news of losing its biggest client internally and externally to the look inside the ways it tried to offset the loss it seems as though there was almost too much to analyze.
 

Is corporate leadership on trial?

October 05, 2010

For the next two days I'll be live blogging and tweeting and FlipCam-ing (I may need more hands) from the World Business Forum in New York City.
 

The 'big check' can still make a huge difference

October 04, 2010

Over the weekend, I was lucky enough to attend "Night of Too Many Stars: An Overbooked Benefit for Autism Education," organized by Comedy Central.
 

Everything I need to know about social media I learned from PRWeek

September 30, 2010

When I first started as a reporter at PRWeek six years ago, social media truly was a burgeoning tool for PR professionals.
 

IACONO ON THE RECORD



Executive Editor Erica Iacono's view on pop culture, PR and everything in between


ALSO ON THE BLOGS

The Cycle

Hassall shaped P&G's future comms in three-year tenure

May 24, 2012

Procter & Gamble has been in the news a lot lately with changes to its internal structure and business development strategies.
 

PRWeek Insider

Companies that cultivate shareholder value

Lisa Rose, Dix & Eaton May 24, 2012

To conclude our discussion on the benefits of expanding your investor relations program to reach your employee-investors, I thought it might be helpful to see how some companies are doing so.
 

Multimedia


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