Hollywood

Generating buzz is not new

Helen Vollmer December 11, 2009

Hooray for Hollywood! A few weeks ago there was a story in The New York Times, "Ad Budget Tight? Call the PR Machine." Intrigued by the headline, I read further.
 

Actors strike could deal another blow to Hollywood

June 26, 2008

Hollywood is preparing for the possibility of another strike—and another PR battle—as the deadline for contract negotiations between the Screen Actors Guild (SAG) and...