Hispania PR

Latino spending power reflected in travel market

Roxana Lissa August 30, 2010

Whether it's a trip to my homeland Buenos Aires for the holidays or a quick getaway to Catalina Island on a weekend, there's one thing that's certain: Latinos are not staying indoors.
 

Quilted Northern appoints Lopez Negrete as Hispanic AOR

August 02, 2010

HOUSTON: Georgia-Pacific Consumer Products hired Lopez Negrete Communications as Hispanic AOR for its Quilted Northern Bath Tissue.
 

Video: Olga Romero, bilingual communications specialist, Southwest Airlines

May 21, 2010

Reporter Kimberly Maul talks with Olga Romero, bilingual communications specialist for Southwest Airlines, about the company's participation in the Hispanic PR Conference, its outreach to the Hispanic community, and how the Continental-United merger may affect Southwest and its communications.
 

Pull-Ups also targeting Hispanic moms

May 18, 2009

A quick addition to Tonya Garcia's article today about Pull-Ups and its Potty Project launched May 11. The brand, along with Huggies, is reaching...