With record snowfall, spirited Occupiers, and thought leaders from across industries and around the globe congregating in Davos, Switzerland, this year's World Economic Forum was laser-focused on current worldwide crises at hand.

Every brand has a DNA and every place has a personality.

Most successful agencies are great at communicating on behalf of their clients.

If you're lucky enough to be in a position to hire extra outside help for your efforts to enhance your reputation and accomplish important business objectives, be sure you're well prepared and know what you need.

PRSay recently predicted 12 trends that will change the industry in 2012. Lodged in the list of digital media predictions was this: the need for "great industry leadership."

Earlier this week, Phil Gomes of Edelman took to his blog with an "open letter" to Jimmy Wales regarding how communicators and those involved with the development and editing of Wikipedia need to get along.

The Occupy Wall Street protests have given voice to a sense of unfairness that is widely shared, according to public opinion.

In 1992, the heavyweights of the Democratic Party chose not to run, largely because early on when candidates were making decisions, President George H.W. Bush had very strong approval ratings as a result of the Gulf War.

This has been one of the most interesting and unusual primary seasons in recent memory.

The new year will bring a growing realization among corporate executives everywhere that the underlying catalyst behind Occupy Wall Street, the Arab Spring, and other forms of protest will actually begin to impact the private sector.