Grammy Awards

Lip service from Katy Perry puts product on the map

March 30, 2012

The president of GlitzyLips leveraged an existing relationship with a celebrity manicurist to get the company's foil lip appliqués on Katy Perry at the Grammy Awards.
 

Recording Academy ups digital outreach for Grammy Week

January 29, 2010

LOS ANGELES: The Recording Academy is leveraging social media in the week leading up to the Grammy Awards on January 31, hosting social media-themed events and introducing a 72-hour online broadcast, Grammy Live.
 

PR exec liveblogs Grammys

February 09, 2009

MS&L's new business development manager, Arjan Timmermans, covered the Grammy Awards as a credentialed blogger for the National Academy of Recording Arts & Sciences....
 

Wrigley suspends Chris Brown ads

February 09, 2009

It is not a good time for endorsements involving famous young men. While Michael Phelps is being dropped from his endorsements over suspicions of...