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GM
First Hummer, now Saturn
Tonya Garcia
October 02, 2009
General Motors has run into another problem while trying to seal the deal on one of its brands. Earlier this week I wrote about the...
Will anyone buy a Hummer anymore?
Tonya Garcia
September 30, 2009
There was a time when plenty of kids wanted to be like then-actor Arnold Schwarzenegger's fictional persona and become a
cyborg robot from the future
. But just as...
GM's Buick challenge
Rose Gordon
July 15, 2009
While much has been written about what General Motors needs to do to succeed, I found this story in
The Wall Street Journal
interesting: "
GM CEO to answer questions via Twitter
Kimberly Maul
June 16, 2009
GM is increasing transparency along with its
reinvention
efforts. Today, CEO Fritz Henderson will be live on
Twitter
from 2:45pm to 3:15pm, answering questions...
Let the rebranding begin
Rose Gordon
March 16, 2009
When a company faces a crisis so bad that it believes its name is permanently sullied, in enters the rebrand and rename. Witness ValuJet to...
GM unseated by Toyota as World’s largest automaker
Nicole Zerillo January 22, 2009
After 77 years, GM is no longer the world’s largest automaker, selling only
8.35 million
vehicles as opposed to Toyota’s
8.97 million
. While...
What-ifs follow talks of potential GM mergers
Nicole Zerillo October 14, 2008
Talk
of possible mergers amongst the Big Three (GM,
Ford,
and
Chrysler
) have recently hit the newswire hard, particularly in context of...
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