Fundraising

Obama campaign denounces De Niro joke

Virgil Dickson March 21, 2012

The Obama campaign is speaking out against a joke made by Robert De Niro at a fundraiser featuring Michelle Obama.

Tunnel to Towers Foundation meets fundraising goal

Tanya Lewis December 01, 2011

Sandy Hillman Communications reached out to the family of FDNY firefighter Stephen Siller, who, though off duty, died on 9/11 after running with 60 pounds of gear through the Brooklyn Battery Tunnel to the World Trade Center to help.

Starbucks accepts donations to fight unemployment

Lindsay Stein November 01, 2011

Starbucks Coffee Company began accepting donations today from consumers both in-store and online to support the "Create Jobs for USA" program. The company launched the initiative with the Opportunity Finance Network earlier this month.

Campaign showcases rider stories during AIDS fundraiser

Tanya Lewis October 07, 2011

San Francisco AIDS Foundation and LA Gay & Lesbian Center jointly produce AIDS/Lifecycle, a seven-day bike ride from San Francisco to Los Angeles, to raise money and awareness for both organizations.

Catholic Extension selects Vivid Ascent as AOR

Danielle Drolet September 07, 2011

CHICAGO: Vivid Ascent has been hired as PR and marketing AOR for Catholic Extension, a national fundraising organization that supports under-resourced faith communities nationwide.

PR brings new life to St. Jude's mission

Richard Shadyac, ALSAC August 01, 2011

"There's nothing more we can do." Jordyn's parents heard those devastating words in November 2009 and lost hope for their little girl who had been bravely fighting acute lymphoblastic leukemia.

United Nations' Luescher shows communicators how to simplify

Lindsey Siegriest October 17, 2010

World hunger is an issue that resonates emotionally, and it's Bettina Luescher's job to make sure it pulls on people's heart strings so much that it drives them to action.

Corporations 'Go Orange' for Food Bank

Kimberly Maul September 29, 2010

NEW YORK: The Food Bank for New York City is leveraging partnerships with corporations and adding new digital components to its annual NYC Goes Orange campaign.

Whole Foods launches school salad bar campaign

Jaimy Lee August 12, 2010

Whole Foods is working with chef Ann Cooper to gather fundraising for a new program that will put salad bars in public schools.

Nonprofits up outreach in a tough year

Erica Morris March 12, 2010

With the economy affecting all areas of the PR industry, the nonprofit sector has had to accordingly reshape the way it's reaching out to sponsors. Incorporating digital and traditional media, nonprofits increased outreach to corporate sponsors and initiated campaigns targeting existing donors in a tough year.

Text message fundraising takes off for Haiti relief groups

Lynne Doll January 19, 2010

As images of the devastation in Haiti were broadcast around the globe last week, the world responded. Generously.

Daisy the cow leads charge as CT dairy farmers seek state funding

Alexandra Bruell November 01, 2009

In 2008, the Connecticut Farm Bureau Association (CFBA) came just shy of its goal to pass legislation that would aid the state's ailing $1 billion dairy industry, which is facing rising production costs and the possible loss of farms.

Fundraising for the Red Cross with Twitter

Kimberly Maul October 19, 2009

Neal Gorman, chairman of the Brooklyn Chapter of the American Red Cross, is using Twitter to raise money as he runs the New York City Marathon on November 1.