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Entertainment
Internet blackouts upstage lobbying efforts
Frank Washkuch
January 18, 2012
Score a knockout for the technology industry over the entertainment business.
Current TV adds Nelson as SVP, comms
Danielle Drolet
January 13, 2012
NEW YORK: Current TV has hired Laura Nelson, former MD at The Gilbride Group, as SVP of communications.
Scripps Network Interactive names Rogers & Cowan AOR
Beth Krietsch
January 12, 2012
NEW YORK: Lifestyle media company Scripps Networks Interactive has hired Rogers & Cowan as AOR for its home brands, including HGTV and the DIY Network.
Pomeroy launches JDP Communications
Lindsay Stein
January 04, 2012
ATLANTA: Jeff Pomeroy, former senior director of PR at Turner Sports, has launched sports and entertainment agency JDP Communications.
Viacom promotes Phelps to SVP, corporate comms
Danielle Drolet
December 22, 2011
NEW YORK: Viacom International Media Networks has promoted Julia Phelps to SVP of corporate communications.
Online piracy bill sparks PR scuffle
Chris Daniels
December 16, 2011
Google, Facebook, and non-governmental organizations are facing off against the entertainment industry in a communications battle to influence legislator and public opinion on The Stop Online Piracy Act.
Texas A&M seeks agency for OPAS program
Lindsay Stein
December 09, 2011
COLLEGE STATION, TX: Texas A&M University has issued an RFP for an agency to handle marketing, advertising, and communications for its OPAS theater program.
Workhouse selected as AOR for Pacquaio book
Beth Krietsch
November 09, 2011
NEW YORK: Photographer David Drebin has selected Workhouse PR as AOR to support communications for a book on boxer Manny Pacquiao.
DC Influencer: Rich Taylor, Entertainment Software Assoc.
November 01, 2011
Entertainment Software Assoc. SVP of comms and industry affairs Rich Taylor discusses the widening reach of his organization and sector.
Latin Recording Academy picks Rogers & Cowan
Beth Krietsch
November 01, 2011
LOS ANGELES: The Latin Recording Academy has selected Rogers & Cowan as AOR for the 12th Annual Latin Grammy Awards, set to take place November 10.
Stevens joins MSG as marketing SVP, concerts
Lindsay Stein
October 14, 2011
NEW YORK: MSG Entertainment has hired Amy Stevens as SVP of marketing for concerts and media integration.
D&E Entertainment hires Red Lorry Yellow Lorry
Beth Krietsch
October 11, 2011
SANTA MONICA, CA: Independent film-distribution company D&E Entertainment has hired Red Lorry Yellow Lorry for work in the US and UK.
Cardoso joins Showtime as EVP, corporate comms
Danielle Drolet
September 22, 2011
NEW YORK: Showtime Networks has hired Trisha Cardoso, a former Paramount executive, as EVP of corporate communications.
ESPN Deportes selects NewLink America as AOR
Danielle Drolet
September 21, 2011
BRISTOL, CT: ESPN Deportes, the Spanish-language sports network owned by Disney, has hired NewLink America as PR and social media AOR.
Workhouse tapped as AOR for Modine
Lindsay Stein
September 14, 2011
NEW YORK: Actor and filmmaker Matthew Modine has chosen Workhouse Publicity to be his AOR.
PMK-BNC picks up three AOR accounts
Beth Krietsch
September 07, 2011
LOS ANGELES: PMK-BNC, an entertainment communications agency, recently added three AOR accounts: IMDb, Beats by Dr. Dre, and The One Group.
Ward named EVP of publicity at Fox
Danielle Drolet
August 30, 2011
LOS ANGELES: Twentieth Century Fox has appointed Bumble Ward as EVP of domestic publicity.
Mohegan Sun hires new CMO
Danielle Drolet
August 11, 2011
UNCASVILLE, CT: Paul Wright was appointed to CMO of Mohegan Sun, where he will oversee marketing, advertising, and entertainment activities.
Twentieth Century Fox hires Sony's Eller as SVP
Emory Sullivan
August 08, 2011
LOS ANGELES: Zachary Eller has joined Twentieth Century Fox as SVP of partnership marketing and promotions.
I want my MTV
Gideon Fidelzeid
August 01, 2011
I'm old enough to remember that exactly 30 years ago today something of great cultural significance happened: I watched a song on my TV for the very first time.
Ex-Rogers & Cowan directors launch Extension PR
Lindsay Stein
July 28, 2011
LOS ANGELES: Matt Paget and Michael Haas, former directors of Rogers & Cowan's consumer, entertainment, and sports department, have opened new LA-based agency Extension PR.
Showtime's Licata joins NBC in new comms role
Lindsay Stein
July 27, 2011
UNIVERSAL CITY, CA: Rich Licata, former EVP of corporate communications at Showtime Networks, has joined NBC Entertainment to fill the newly created position of EVP of communications.
Brands jump into consumer interaction at Comic-Con
Lindsay Stein
July 22, 2011
With 130,000 enthusiastic, tech-savvy fans in one place, Comic-Con can serve as an important venue for vendors and exhibitors, and many companies have taken advantage of that.
Wonacott adds VP, interactive entertainment and consumer tech
Danielle Drolet
July 19, 2011
LOS ANGELES: Wonacott Communications has appointed Katie Gerber as VP of interactive entertainment and consumer technology.
Soho House hires JS2
Beth Krietsch
July 13, 2011
LOS ANGELES: Soho House North America has hired JS2 Communications as its food and beverage AOR.
Lionsgate restructures PR to align with online team
Beth Krietsch
July 06, 2011
SANTA MONICA, CA: Looking to streamline communications efforts and further align the company's publicity and online efforts, Lionsgate restructured its film publicity division into two teams.
NBCUniversal taps Smith as SVP of comms
Danielle Drolet
June 07, 2011
NEW YORK: NBCUniversal promoted Hilary Smith to SVP of communications for its entertainment, digital networks, and integrated media portfolio.
Entertainment agencies partner for bi-coastal coverage
Danielle Drolet
June 06, 2011
NEW YORK: Entertainment firms Sayles & Winnikoff Communications and Maggie Begley Communications have teamed up for an exclusive strategic alliance to serve both U.S. coasts.
Low consumer value ratings for the entertainment industry, study finds
Beth Krietsch
May 25, 2011
Edelman recently released the findings of its annual "Value, Engagement, Trust in the era of Social Entertainment" survey, in which only 17% of respondents felt that entertainment sources provide "very good" or "excellent" value.
New avenues of outreach tell a record-breaking tale
Samantha Fay, Guinness World Records May 01, 2011
One of the biggest challenges for today's marketers is the rapid pace and total change in the consumption of entertainment media.
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