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Education

LaGrant Foundation selects 2013 scholarship recipients

Brittaney Kiefer April 19, 2013

LOS ANGELES: The LaGrant Foundation has awarded $250,000 in scholarships to 36 ethnically diverse students pursuing degrees in PR, marketing, or advertising.

Big data: a big deal for PR students

Bruce Berger, University of Alabama April 12, 2013

The future is here and it's big data. It's clearly imperative upon PR students and their educators to analyze this evolving topic thoroughly.

Education company hires former Allstate comms chief

Brittaney Kiefer April 11, 2013

PITTSBURGH: Education Management has hired former Allstate communications leader Joan Walker as EVP of corporate communications.

Educational group appoints Black VP of comms

Brittaney Kiefer March 26, 2013

WASHINGTON: The Association of Private Sector Colleges & Universities has hired Noah Black as VP of communications.

PR improves the healthcare industry's well-being

Eileen Sheil, Cleveland Clinic March 08, 2013

The constant feeling that you're helping people even when you're not the one holding the stethoscope makes healthcare PR so rewarding.

Ogilvy, U. of Colorado offer PR course in China

Brittaney Kiefer February 27, 2013

DENVER: Ogilvy Public Relations has partnered with the University of Colorado at Denver for a business and communications education program in China.

Michigan universities tap Lambert, Edwards for PR aid

Brittaney Kiefer February 27, 2013

GRAND RAPIDS, MI: Michigan's University Research Corridor, an alliance among Michigan State University, the University of Michigan, and Wayne State University, has selected Lambert, Edwards & Associates as its PR AOR.

Digital, local movement ensures candidates 'Don't Forget Education'

Peter Kauffman, College Board February 01, 2013

Chances are if you have heard of the College Board, you know us as "the SAT guys." While standardized tests are an important part of what we do, they are not the only thing.

ICCO appoints new leaders for global expansion

Brittaney Kiefer January 03, 2013

LONDON: The UK's PRCA has assumed oversight of the International Communications Consultancy Organization with the aim of helping it expand its global services.

CMO Q&A: David Cumberbatch, ACT

Lindsay Stein January 01, 2013

David Cumberbatch, chief strategy marketing officer at ACT, talks to Lindsay Stein about reinventing the 50-year-old educational nonprofit.

Brandeis University names de Graffenreid comms SVP

December 21, 2012

WALTHAM, MA: Brandeis University has named Ellen de Graffenreid SVP for communications.

ACT turns to Ogilvy to overhaul image

Virgil Dickson December 05, 2012

IOWA CITY, IOWA: ACT, the nonprofit standardized testing organization, has hired Ogilvy PR to help reshape its image from a college readiness assessment company to a more consumer-centric focus.

The need for comms in the next chapter of higher ed

Nate Nickerson, MIT December 01, 2012

In a recent op-ed in The Wall Street Journal, MIT's new president Leo Rafael Reif argued that higher education is facing a crossroads the likes of which it hasn't seen in about 500 years.

Education Department looks for agency help for assessment program

Virgil Dickson November 27, 2012

WASHINGTON: The Department of Education is seeking PR support for its National Assessment of Educational Progress program.

Kids: The should-have-been-expected stakeholder

Alexandra Lewin-Zwerdling, Powell Tate November 16, 2012

In recent weeks, communications professionals have witnessed the power of kids through their use of social media and their ability to shift the national food policy narrative.

Society of Actuaries again working with GolinHarris

Lindsay Stein November 12, 2012

SCHAUMBURG, IL: The Society of Actuaries, a professional membership organization for the study and assessment of financial risk, has selected GolinHarris as its PR agency partner following an RFP.

New global study reveals deep changes in profession

Bruce Berger, University of Alabama November 02, 2012

A groundbreaking global study describes a PR profession being reshaped by forces as current as digital networks and as timeless as generational divides.

Kmart empowers Hispanic women with internships

Lindsay Stein October 19, 2012

Kmart has launched an internship program to empower Hispanic women through the company's "Latina Smart" program.

Salter to lead Mississippi State University's comms

Brittaney Kiefer October 11, 2012

STARKVILLE, MS: Mississippi State University has appointed Sidney Salter director of its office of university relations.

Institute for PR starts online research center

Brittaney Kiefer October 11, 2012

GAINESVILLE, FL: The Institute for Public Relations has launched an online research center focused on internal communications and employee engagement.

Buy-in from top schools helps new online courses tell story

Virgil Dickson October 01, 2012

Does the benefit of pursuing higher education outweigh the drawbacks?

CMT encourages adults to seek higher education

Lindsay Stein September 21, 2012

WASHINGTON: Country Music Television, a unit of Viacom, has launched an initiative to motivate and encourage people of all ages to pursue post-secondary or higher education.

Teachers union must soften message, comms leaders say

Brittaney Kiefer September 12, 2012

CHICAGO: The Chicago Teachers Union should soften its rhetoric about the ongoing teachers strike to clarify its message with a public becoming increasingly divided, public affairs experts told PRWeek.

Bianchi offers pro bono support to photo nonprofit

Brittaney Kiefer September 11, 2012

TROY, MI: Bianchi Public Relations will donate its PR services to Compassion Through Cameras, a nonprofit providing photography workshops to underprivileged children.

Chicago mayor, Romney take sides on teacher strike

Brittaney Kiefer September 10, 2012

Chicago Mayor Rahm Emanuel sought to characterize the teachers strike rocking his city on Monday as a move that could have been avoided.

Galloway to teach at George Washington University

Brittaney Kiefer September 07, 2012

WASHINGTON, DC: The George Washington University Graduate School of Political Management has appointed United Way Worldwide comms leader Del Galloway an adjunct professor.

Burson, partners form leadership institute in China

Brittaney Kiefer September 06, 2012

BEIJING: Six marketing and communications firms have formed a leadership institute for communications professionals in China.

The next step in PR education's evolution

Bruce Berger, University of Alabama July 27, 2012

An evolution is occurring in the field and education must evolve, too. The real challenge is how to balance the skills the market still requires with some crucial capabilities that cut across disciplines and classes.

Firm helps colleges reach financial goals

Connie Cho July 26, 2012

After 14 community colleges in Pennsylvania procured $20 million in grants, online curriculum resource Applied Educational Systems used the successful fundraising story as a case study to help other institutions attract donations with a similar approach.