MOSCOW: Edelman has appointed Kerry Irwin general director of the agency's Moscow team.
Irwin will report to Chris Dobson, GM of strategic and emerging markets at Edelman EMEA. Irwin will focus on restructuring the independent agency's Moscow operations.
The agency also hired Natalya Malyova as SVP in the Moscow office managing the technology and digital sectors. Svetlana Plotnitskaya, who has worked at the firm for 14 years, was promoted to SVP.
Edelman recently reorganized its Russian office's technology, corporate, consumer, and healthcare practices. It may add other divisions in the future, the firm said in a statement.