Crisis Communications

Grupo hires Edelman for media relations

Jaimy Lee March 16, 2010

WASHINGTON: Grupo Vicini, an asset management firm, hired Edelman to pitch top tier media outlets about the Dominican Republic's support for earthquake victims in Haiti, according to a federal database.
 

Toyota's gestures vs. actions dilemna

Dean Crutchfield March 12, 2010

The dereliction surrounding Toyota's dire handling of the crisis has since stirred it from slumber and the sops being thrown our way, such as the latest advertising campaigns' claims, may calm our ire for now.
 

Effective risk management requires comms' early participation

Mary Lynn Carver March 12, 2010

The latest round of FDA warning letters to food manufacturers, who are stepping over the line between marketing claims and health claims, provides a ringside seat into the daily judgment calls that communicators are often asked to weigh in on — if they know about them.
 

The Monozukuri trap

Dean Crutchfield March 10, 2010

Over time, two words have changed least: I and who. These are the cornerstones of what makes a successful brand i.e. creating "I want" from your customer and knowing "who you are" as a brand.
 

Too perfect to fail

Dean Crutchfield March 08, 2010

When anatomizing the Toyota debacle, the most interesting machinations will not weigh on Toyota's car failure, but its failure to handle crisis; quality issues had been metastasizing long before they accelerated over recent weeks.
 

GM's Harris joins USC faculty

Aarti Shah March 08, 2010

LOS ANGELES: Steve Harris, former head of global communications at General Motors, has joined the faculty of the PR program at the University of Southern California's Annenberg School for Communication & Journalism.
 

US Post Office ramps up push to sever Saturday service

Chris Daniels March 05, 2010

WASHINGTON: The US Postal Service (USPS) has launched a multi-faceted PR campaign to sell through a 10-year plan aimed at helping stem financial losses, which includes a controversial proposal to eliminate Saturday service.
 

Communications pros should have prevented latest round of FDA warnings

March 05, 2010

Sixteen food manufacturers received warning letters from the Food and Drug Administration (FDA) this week for making misleading health claims on food packaging.
 

Bad publicity new 'risk' factor on Wall St.

Rose Gordon March 05, 2010

In recent months, the financial services industry - banks in particular - has stepped up its PR and marketing activities, looking to rebuild trust with a recession-worn public skeptical of its motives.
 

Gov. Paterson comms director: 'I cannot... continue'

Rose Gordon March 04, 2010

The communications director of New York Governor David Paterson has quit as an ethics scandal continues to unfold around the governor.
 

Japanese execs call in PR pros for crisis comms

Erica Morris March 04, 2010

Japanese companies are reportedly calling in PR pros specializing in crisis management, according to a story in The Wall Street Journal.
 

Consumer group files lawsuit against health insurer

Jaimy Lee March 02, 2010

Consumer Watchdog filed a lawsuit against Anthem Blue Cross, accusing the health insurer of illegally increasing rates and pushing policyholders to take plans with less benefits and higher deductibles.
 

Can celebrities still serve as effective brand ambassadors?

March 01, 2010

Unilever's Stacie Bright and Sophie Ann Terrisse of STC Associates square off over whether or not celebrities make effective brand ambassadors.
 

Ann Taylor Loft gift gaffe annoys media

Kimberly Maul March 01, 2010

How many social media mistakes can a company make with one event? Ann Taylor Loft may have been trying for the record with its "Exclusive Blogger Preview" event for the summer 2010 collection on January 26.
 

SeaWorld leadership out in front of tragedy

Erica Morris February 26, 2010

SeaWorld is receiving kudos for its communications strategy following the death of one of its trainers, caused by an attack by one of the park's killer whales.
 

Toyota spreads promises of reform to restore company name

Erica Morris February 25, 2010

Toyota CEO Akio Toyoda rolled out a series of apologies and promises following his appearance before Congress on Wednesday.
 

Tiger, Toyota, and David Patterson

Torod Neptune February 19, 2010

Every so often events come along that make those of us who make a living predicting, analyzing, and helping others determine how to learn from similar lessons, take notice.
 

Southwest reacts to seating dust-up with aplomb

February 19, 2010

When director Kevin Smith was recently booted from a Southwest Airlines flight for reportedly not fitting in a standard seat, he immediately took to Twitter to share his thoughts with his 1.6 million followers.
 

Fashion PR pros see wake-up call in Loft-blogger controversy

Alexandra Bruell February 16, 2010

NEW YORK: Following the controversy around an Ann Taylor Loft blogger program, other marketers are considering their gifting strategy with bloggers just in time for Fashion Week.
 

Edelman hires BBC global news director

Aarti Shah February 16, 2010

NEW YORK: Edelman has hired Richard Sambrook, the BBC's director of global news, as global vice chairman and chief content officer.
 

MySpace CEO departs

Aarti Shah February 11, 2010

MySpace chief executive Owen Van Natta stepped down yesterday, after less than 10 months on the job.
 

Toyota adds agency help in Washington

Chris Daniels February 09, 2010

WASHINGTON: Toyota Motor Sales has hired two PR firms in DC, as it prepares to be grilled about the safety of its vehicles at congressional hearings later this month.
 

Frank talk from the CEO benefits everyone

Julia Hood February 05, 2010

This week I had a unique experience. An agency CEO told me he had got it wrong.
 

Ann Taylor Loft stumbles into criticism on blogger relations

Alexandra Bruell February 04, 2010

In the post-FTC ruling that bloggers must disclose freebies, Ann Taylor Loft is one of the first corporations to face backlash for an incentive program.
 

CEO Q&A: Jay Grinney, HealthSouth

Erica Morris February 01, 2010

Jay Grinney of HealthSouth talks to Erica Morris about business after a PR crisis and why local outreach is so important to his company.
 

Experience and intuition form a powerful crisis comms team

Harlan Loeb February 01, 2010

The piercing din of current dialogue about businesses "in crisis" diminishes the meaning of the phrase.
 

PR pros have an opportunity to shape social media's future

Scott Monty February 01, 2010

In the coming year, we'll see a number of opportunities that will allow social media to become more aligned with the efforts of PR pros.
 

Recall challenges Toyota comms team

Chris Daniels January 25, 2010

TORRANCE, CA: Toyota Motor Sales says it is using all available channels including social media to communicate its recall of about 2.3 million vehicles owing to accelerator pedals that get stuck.
 

'Saddened' and 'disappointed' in crafted language

Larry Meltzer January 25, 2010

When the economy started its downward spiral and you watched your investments head in the same direction, were you "saddened" or "disappointed?"
 

Rasky Baerlein names Griffin a principal

Jaimy Lee January 22, 2010

BOSTON: Rasky Baerlein Strategic Communications promoted Justine Griffin, who leads the firm's crisis and litigation communications practice, to principal.
 

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