Corporate - Page 1

Mobile Version Subscribe Issue Archive Contact Us About Us Advertise PRWeek UK PRReport Germany PRWeek Asia

RSS | Login | Register

PR agency owners, executives must be mindful of unexpected 401(k) risks

Michael Lasky March 19, 2010

Many PR firms sponsor the ever-popular 401(k) plan, aimed at helping employees save money for a financially secure retirement.

Journalist Q&A: Mira Lowe, EIC, 'Jet'

Aarti Shah March 19, 2010

Mira Lowe was named editor-in-chief of 'Jet' magazine in April 2009. In February, the magazine underwent a significant redesign, including altering its logo, new fonts, more color, and more photography.

OraSure leverages dentist to promote HIV testing

Tanya Lewis March 19, 2010

OraSure wanted to expand use in dental offices of its OraQuick Advance, a rapid oral fluid HIV test, explains Ron Ticho, SVP of corporate communications at OraSure.

Return to M&A offers Wall Street chance to improve reputation

Deborah Eisenberg March 19, 2010

During the past two years, financial communication was a roller coaster, with all the late nights and crisis communication plans turning into one long nightmare.

Financial services turn to PR for new era

Rose Gordon March 19, 2010

Financial services companies seem to be finally recognizing the need for a solid, integrated communications platform that goes beyond Wall Street.

Tupperware taps celebs for guy-focused event

Chris Daniels March 19, 2010

NEW YORK: Tupperware Brands Corporation hosted a publicity event March 18 with NFL player Reggie Bush and Twilight actor Peter Facinelli showcasing its products as guy-friendly.

Pierpont counsels Blockbuster amid bankruptcy rumors

Erica Morris March 19, 2010

DALLAS: Blockbuster consulted with Pierpont Communications this week as the entertainment chain faced media reports that it may file for bankruptcy in the near future.

MassMutual enlists Weber Shandwick as AOR

Rose Gordon March 18, 2010

SPRINGFIELD, MA: MassMutual selected Weber Shandwick as AOR for its corporate and US insurance businesses, following a competitive pitch.

Sard Verbinnen aids Tommy Hilfiger acquisition

Alexandra Bruell March 17, 2010

NEW YORK: Sard Verbinnen & Co. is aiding with communications surrounding Phillips-Van Heusen's (PVH) $3 billion deal to acquire the Amsterdam-based Tommy Hilfiger Group from Apax Partners.

What are the benefits of transferring to another global office of my agency?

Shari Roberts March 16, 2010

A PR professional is more or less always in motion, but the opportunity for that to extend beyond the boundaries of an office or cubicle can be priceless.

« Previous