PRWeek's Corporate Survey 2011
Premium Edition
Featuring expanded and more detailed charts on how the role of corporate communications functions depending on company size, PR budget, and seniority level.
Questions answered include:
- How severe is the pressure to be the guardian of a company's reputation?
- Who do the most senior marketers and PR pros report to?
- What functions are in place to measure the effectiveness of PR?
- How important is it to align corporate communications with marketing?
- Which department is leading social media within organizations?
Nearly 50 pages of charts and analysis featuring:
- A breakdown of results by companies' annual revenue
- Comms/PR budget
- The level of seniority of survey respondents