college football

Big 12 Conference appoints H+K AOR

April 26, 2012

DALLAS: The Big 12 Conference has selected Hill+Knowlton Strategies as its AOR.
 

Entergy targets New Orleans sports fans with BCS event

January 09, 2012

NEW ORLEANS: Entergy Corporation has promoted its ties to New Orleans and Louisiana State University in the days before college football's BCS Championship game.
 

BCS hires PR firm to help with image

November 23, 2009

NEW YORK: The Bowl Championship Series (BCS), which oversees postseason action for college football, hired Ari Fleischer Communications, led by the former press secretary for President George W. Bush.
 

PR and campaigning for bowl games

December 01, 2008

I am a bit biased, because it is about my alma mater, but this Chicago Tribune article about Northwestern University campaigning to get a...