Christine Perkett

Why PR?

September 03, 2009

The PR industry is under scrutiny right now – especially agencies – as businesses wonder if they need a PR agency or a social media...
 

Focused on the tool? You’re missing the point of social marketing

September 02, 2009

I recently read a PR blog post that advised readers to choose between social media tools for business. I couldn’t help but think the writer...
 

Industry can restore its reputation via social media

August 31, 2009

Seesmic's Loic Le Meur has been giving a presentation over the last few months, titled, “PR, Advertising and Marketing Suck: Now What.” He also...
 
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