Tanya Lewis

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Tanya Lewis is a contributor to PRWeek.

Recent Articles

Ace Hardware ratchets up business with zombie campaign

February 03, 2012

Westlake Ace Hardware challenged digital AOR Bozell to create a unique way to engage consumers and drive website traffic. Bozell answered with a zombie campaign.

Memorex remembers family in 50th anniversary initiative

February 01, 2012

Memorex, which became well known to consumers in the 1970s as a maker of cassette tapes, turned 50.

Minnesota Fire Service Foundation commemorates fallen firefighters

February 01, 2012

Bellmont Partners PR began pro bono work last October to help the Minnesota Fire Service Foundation raise $600,000 for a new memorial to 194 firefighters who have died in the line of duty since 1881.

Opportunity Shoes takes its Ballasox brand to the streets

January 27, 2012

When Opportunity Shoes began selling Ballasox, its foldable ballet flat, the shoes sold so well that the company patented them and made Ballasox a standalone brand.

CMT Awareness Month ramps up fundraising efforts

January 20, 2012

The nonprofit Charcot-Marie-Tooth Association works to raise awareness of the disease, support patients, and find a treatment and a cure.

Wholly Guacamole drives nutritional messaging

January 13, 2012

Texas-based Wholly Guacamole took its 255-foot "GuacMobile" on a "Check Your Choice" tour in September to increase brand awareness and drive wellness and nutrition messaging in elementary schools.

Shuttle provides access to better nutrition, healthcare

January 06, 2012

Molina Healthcare launched its first neighborhood shuttle last May in Fontana, CA, to provide residents of low-income neighborhoods access to healthy food, activities, and healthcare services.

Houston Restaurant Week steps up to ease hunger

January 03, 2012

Cleverley Stone, who covers food, wine, and dining on her talk radio show "The Cleverley Show" and as a Fox contributor, founded Houston Restaurant Weeks in 2003 to benefit the Houston Food Bank.

Butterfinger takes to the big screen to engage consumers

January 01, 2012

Butterfinger and AOR GolinHarris broke new ground on the consumer-engagement front with Butterfinger the 13th, an original comedy-horror short film.

Residents key to promoting Atlanta development

December 16, 2011

Minerva Properties and EOS Marketing conducted a campaign to drive awareness of Heron Bay Golf and Country Club, a housing development south of Atlanta.

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