One expert told the Financial Times on June 13 that a BusinessWeek sale is likely to net owner McGraw-Hill only pocket change.

A $1 purchase, similar to OpenGate Capital’s buy of TV Guide last year, “is probably the kind of deal that would be obtainable for BusinessWeek,” Reed Phillips, managing partner at DaSilva & Phillips, a media investment bank, told the newspaper.

He also told FT that likely buyers are OpenGate Capital, Platinum Equity, and Mansueto Ventures.