Taxibeat brings on Waggener Edstrom for work in France

PARIS: Taxibeat, a company that developed a smartphone app for enhanced taxi services, has selected Waggener Edstrom as its agency partner.

PARIS: Taxibeat, a company that developed a smartphone app for enhanced taxi services, has selected Waggener Edstrom as its agency partner.

The firm will create an integrated communications campaign to increase brand awareness for the company in France.

Taxibeat, which is available for both iOS and Android devices, allows users to choose their own taxi driver on a map rather than hailing a cab on the street. 

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