SS+K taps Smith as consulting VP

NEW YORK: SS+K has hired Sasha Smith as VP and group director in its consulting group, a newly created position.

NEW YORK: SS+K has hired Sasha Smith as VP and group director in its consulting group, a newly created position.

She will focus on generating social media and digital programs for clients, including Kraft, General Motors, and the Lance Armstrong Foundation.

Previously, Smith was executive director for new and social media at Rodale. She has also served as Rodale's executive director of corporate communications and as VP at Robinson, Lerer, & Montgomery.

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