Richter selects DDB as AOR

TORONTO: Richter, an accounting, business consulting, and financial advisory firm, has appointed DDB Public Relations its PR AOR in Toronto.

TORONTO: Richter, an accounting, business consulting, and financial advisory firm, has appointed DDB Public Relations its PR AOR in Toronto.

Montreal-based Richter, formerly RSM Richter Chamberland, expanded to Toronto in December when it merged with entrepreneurial firm SBLR LLP Chartered Accountants. DDB will be responsible for developing a communications strategy to raise awareness of Richter's Toronto office, services, and senior leaders among the entrepreneurial business community.

DDB provided Richter with local PR support during its merger with SBLR last year. Richter also works with Cohn & Wolfe in Montreal and Bleublancrouge on national branding and advertising.

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