NEW YORK: RF|Binder Partners has hired Elyse Blazey Gentile and Lori Rodney as members of its senior management team in the consumer, corporate, and education practices.
Gentile joins the agency as senior MD in the consumer and corporate practices. She was previously VP of corporate communications at E-Trade, leading corporate communications, media relations, and internal communications. She has also held senior communications roles at law firms including SNR Denton; Orrick, Herrington & Sutcliffe; and Stroock & Stroock & Lavan.
Rodney has been appointed MD of the education group at RF|Binder. Previously, she was a corporate account manager at Waggener Edstrom Worldwide, where she represented the client HTC.
Gentile and Rodney will counsel clients and account teams and develop new business in corporate, consumer, and financial services.