Measurement group names Weber's Hugley North American chair

NEW YORK: The International Association for Measurement and Evaluation of Communication has named Allyson Hugley, EVP of measurement, analytics, and insights at Weber Shandwick, chair of its North American chapter.

NEW YORK: The International Association for Measurement and Evaluation of Communication has named Allyson Hugley, EVP of measurement, analytics, and insights at Weber Shandwick, chair of its North American chapter.

She is replacing David Rockland, partner and MD of Ketchum Global Research and Analytics and CEO of Ketchum Change, who became AMEC's international chairman.

Before joining Weber, Hugley worked at MSLGroup and served as a research manager at publisher Scholastic. She was also a senior research director and account executive in Roper's public affairs division.

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