SAVANNAH, GA: The Gretsch Company, which produces drums and guitars, is celebrating its 125th anniversary this year with an unsigned artists competition.

NEW YORK: Virgin Mobile has selected Ruder Finn as its AOR following a competitive review.

LOS ANGELES: Disney will inject its Web site with a new boost of entertainment when a revamped Disney.com is unveiled later this summer, and the company is reaching out to key constituents in the online and mobile space to inform them of what the company is doing for the updated site.

NEW YORK: BlogTalkRadio, a service that allows consumers to create and host live talk shows over the Internet, launched a blogger outreach campaign June 25 after securing $4.6 million in financing during a search led by the Kraft Group.

SARASOTA, FL: Walt Cannon, a former corporate VP at AT&T credited for his role in the company's iconic "Reach out and touch someone" campaign, died June 27. He was 76 years old.

NEW YORK: Rotating Tower Technology Company, headed by architect Dr. David Fisher and his Dynamic Architecture Group, hired Rubenstein to handle PR surrounding the launch of its latest project: the Dynamic Tower.

LOS ANGELES: Two powerhouse female-focused brands - American Girl and Oscar-nominated actress Abigail Breslin - meet July 2 in the nationwide big-screen release of Kit Kittredge: An American Girl.

SANTA CLARA, CA: Intel is asking bloggers for advice on its social media strategy. The chip giant, with Ogilvy, named a 10-person advisory board, which is comprised of well-known bloggers like Tom Foremski, Brian Solis, and Justine Ezarik.

LONDON: Hewlett-Packard has selected Edelman to handle its laser and printing business in EMEA, edging out incumbent Porter Novelli, reports PRWeek UK.

Russ Berrie and Co. will introduce consumers to its new plush toy line, SeaPals, a part of its Applause brand, on July 2, at Ripley's Aquariums in Myrtle Beach, SC, and Gatlinburg, TN.