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Alexandra Bruell
Recent Articles
ITT CCO set to lead water spin-off
April 25, 2011
WHITE PLAINS, NY: ITT is expected to make structural changes in its communications department following completion of the spinoff of its Defense and Water businesses into publicly traded companies later this year.
Baltimore issues RFP for three-year contract
April 22, 2011
BALTIMORE: Visit Baltimore, the city's nonprofit tourism organization, issued an RFP as the city's current agency contract expires June 30.
PepsiCo unleashes talent shifts across comms functions
April 21, 2011
PURCHASE, NY: PepsiCo revamped various roles within the communications department.
AMD selects Edelman for multimillion-dollar account
April 20, 2011
SUNNYVALE, CA: Advanced Micro Devices (AMD) hired Edelman as its US AOR, following a competitive review that began earlier this year. Sources close to the review confirmed a budget of $5 to $8 million dollars.
Apples to oranges, er jeans: A Q&A with the new Levi's CMO
April 20, 2011
This week, Levi's new CMO Rebecca Van Dyck is transitioning from phones to jeans.
Omnicom Q1 PR revenue up 3.9% year-over-year
April 19, 2011
NEW YORK: Omnicom Group reported $286.4 million in global PR revenue for Q1 2011, a 3.9% increase over Q1 in 2010.
Rubenstein adds Magnolia Bakery to roster
April 08, 2011
NEW YORK: Rubenstein PR signed several new accounts, including Magnolia Bakery, photographer Fadil Berisha, documentary Discover the Gift, and solar energy provider Solar Rainbow.
Coyne boosts toy practice with two accounts
April 08, 2011
PARSIPPANY, NJ: Coyne Public Relations has added two AOR accounts to its toy and juvenile products division: Nuk USA and Playmobil USA.
Alison Brod wins Kmart fashion business
April 07, 2011
CHICAGO: Kmart hired Alison Brod PR to work on a fashion account that went up for review early this year, PRWeek has learned.
Ruder Finn acquires The Rogers Group
April 07, 2011
LOS ANGELES: Ruder Finn acquired The Rogers Group in an effort to strengthen operations on the West Coast, said Ruder Finn co-CEO Peter Finn.
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